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Functional areas of Nissan and Premier Performers/PWA

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Introduction

Type of Communication Theory Applied To Nissan Applied To Premier Performers/ PWA Letter A personal letter is one which is sent with the understanding that only the recipient will receive it. Another type of letter is an open one. This is where the information is sent to anyone interesting in reading it. Not usually used internally as the company is too big to post a letter to someone, unless it was a document they needed by hand that could be faxed or delivered in a pigeon hole or a similar system. Nissan might send a letter to other branches (that could be overseas). The disadvantages of sending a letter is the time it takes to be sent and received, the reliability of postage, and the cost of postage, could become expensive if a lot of letters must be sent a long distance. Nissan would send letters to suppliers on changes on orders. They may, for example send a letter to increase the amount of tires supplied in the next delivery. ...read more.

Middle

around a large company, especially word processed documents that may need editing. Premier and PWA email their customers with upcoming events which is a great way to advertise. Customers generally keep in contact with Premier through email as they're office opening times are not very convenient. Website Websites can be used to find information on a business's products/service or the company itself. It usually contains contact information. www.nissan.co.uk Nissans' flashy website advertises their vehicles. Information on new cars, offers, information about working at Nissan, history of Nissan, upcoming events featuring Nissan (motor shows), Contact information, Important information eg insurance, after-sales service and accessories for the car eg. Mobile equipment. Nissans' website is far more advanced and displays a lot more information than Premiers'. www.premierperformers.co.uk A video with clips from lessons, advertising the school, including information about staff. Pictures from past shows, online enquiries and contact information. Premier also advertises on Myspace where people with accounts can contact them. ...read more.

Conclusion

And allows immediate communication and responses between the different functional areas. Teleconferencing would be helpful for Nissan as descisions can be made from a distance between more than two people. Premier has a small office in Winslow that can be contacted my phone or email. Customers could call to order uniform. Premier may need to telephone suppliers to order more uniform PWA students can contact the manager on their mobile to request advice for auditions. Adverts Businesses communicate with their customers through adverts. Adverts can give positive or negative connotations. Nissan advertise through television, radio, newspapers, dealers and magazines. These are very expensive forms of communication but reach a large audience, so it is a good investment, but only if the business can afford it. Premier and PWA advertise through flyers which are left in appropriate places such as local theatres, community centers. Premier is not as well advertised as it could be, Premier should advertise in the local newspapers and local primary and secondary schools. Premier and PWAs' competitors; Stagecoach and Centre Stage advertise in the local newspapers, creating awareness to potential customers. By Keri Rossiter ...read more.

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