I am going to talk about characteristic of the local business environment in the Leicester. My chosen business is eastern European restaurant.
A4470
Unit 1: P5
Explain the characteristic of the local business environment
By
Paulius Pelenis
Introduction
I am going to talk about characteristic of the local business environment in the Leicester. My chosen business is eastern European restaurant.
Product Market
This restaurant will be aimed at a niche market for European people who live in Leicester. They are a lot of people from Eastern Europe like Poland, Latvian, Lithuanian and it will help to me make a profit. I look for European public, because I see there are lots of Asian restaurants in Leicester and not many European.
Sector and industry changes
This business falls into the tertiary sector which is growing faster than primary or secondary as many companies decide to provide service because it brings more profit than manufacturing. People pay more money for ready goods and services than they do for raw materials. At the moment many people haven’t got a job which helps to me to chose more options of quality staff and wages. Tertiary sector is growing fast and took over most of the industry. Primary and Secondary sectors not growing and not expanding as need of it isn’t big.
