I will be explaining, while using examples how at least three functional areas in Ikea work together to support the business activity. These functional areas include: Customer Service, Human Resources, Research and Development

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Task B2

In task B2 I will be explaining, while using examples how at least three functional areas in Ikea work together to support the business activity. These functional areas include: Customer Service, Human Resources, Research and Development, Marketing and Sales, Production, Finance and Administration.

Example One

In example one I will be looking at Marketing and Sales, Research and Development and Production

The sector Marketing and Sales research what the public want that could improve existing products or help to make a new product.

The sector Research and Development take the information from Marketing and Sales and look into the research more and then develop the product and make a prototype of the product to test it out.

The sector Production produces the product in large quantities for the public to buy.

All of these functional areas are linked and help the activity of Ikea because the sector Marketing and Sales research and listen to customers about producing new and better products; this means more sales and more profit within the business.
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Example Two

In example two I will be looking at Research and Development, Finance and Production.

The sector Research and Develop research products and develop them and then make a prototype.

The sector Finance comes up with the cost of producing the product in bulk.

The sector Production will see if it is worth making and if it is they will produce it in bulk.

All of these functional areas are linked and help the activity of Ikea because it will help save money within the business by looking at ...

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