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"In relation to the theoretical under-pinning, analyse each of the following elements of your project; Human resource management, Finances, Marketing, Monitoring and evaluation

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"In relation to the theoretical under-pinning, analyse each of the following elements of your project; Human resource management, Finances, Marketing, Monitoring and evaluation" In all sporting events and teams there is an increasing amount of management needed to make sure that it is going along the right path. As Hoye et al. (2006) says "Managing sports organisations at the start of the 21st century involves the application of techniques and strategies evident in the majority of modern business, government and non profit organisations." If you look to try and define management you would have to break it down into five components these components are: 1) working with and through others, 2) achieving organizational objectives, 3) balancing effectiveness and efficiency, 4) making the most of limited resources and 5) coping with a changing environment. (Kreitner, 2001).as sport has become more global and begins to generate more and more money, sport has been turned from a recreational object into a full blooded business. Due to this there was a need for sports management to help continue the rise in popularity in sport. Sports management is defined by De Sensi, Kelley, Blanton and Beitel (1990) as "any combination of skills related to planning, organizing, directing, controlling, budgeting, leading and evaluating within the context of an organisation or department whose primary product or service is related to sport and/or physical activity". Sports management is essential to the running of the professional teams involved in sport today. Sport has become a global money making organisation. Prove of this is in the total consumer expenditure into sport rising from �8.9 billion in 1990 to �15.9 billion in 2001 (Gratton, 2003) ...read more.


Creating a budget is beneficial as it is an easy form to get information across to the other section of the organisation, Hernandez (2002) states "it compels managers of sport organisations to the future operations of the organisation in concrete and specific terms, fosters cooperation, coordination, and communication among key persons responsible for the results of the organisation. Provides framework to evaluate performance, creates impact of the strategy / project. This will help in indicating any strengths and improvement areas needed for future implementation of the programme. Success criteria need to be established and also what sources of information will be gathered for this must be in place before any implementation is undertaken cost-consciousness" When making up of the budgets it involves working out the total income and expenditure for the upcoming year were you can do so. For the groups income it is the money they make from participation in the activity. The expenditure for the group is the buying of the equipment, and cost for the halls and the staff to run the sessions. Looking at the budget which has been drawn up by the group it seems that they have calculated for the all of the expenditure which will be coming out throughout the years. The only problem that budget has is that it is through the lack of income it is not able to catch up with the expenditure of the program for four years. This makes the budget very uneven and program not feasible as an option. There was also the fact the group had not taken in account the government tax that was put on to anything that is earned in the business and this could bring down the total in come as well. ...read more.


The finance part of the group completes the baseline data with the collection of expected expenditure and working out the possible income from the bowls activity. It collects regular from the cash flow forecast for the past's months. This all links in with the two steps. . The project group which have used the four elements for setting up an organisation have helped to show the benefits of each one in there own rights. Looking through the 50+ activity run by the project group you can see where the influence of the Human resource management and other elements has come into play. Each plays apart in the running of a successful program. The group functioned well as a team managing to gel to together all four the elements successfully and have a program able to be set. Without the cohesion and ability to use the four elements it would have made it hard them to get anywhere near as successful as they where. The only problems that seem to have a reason within the group are that the figures for the finance section of the project did not add up. The problem accrued with the fact that the finance part of the group failed to perform the monthly cash flow to rectify the problem of the business running at a loss. Other groups also made minor faults but it was the finance area that had the most negative impact on the group. As sport has grown through the centuries so has the money making capability in sport. And no longer can sport just be a sport but also a business which needs management. Sports management is growing and is taking sport into the muti- billion dollar business. ...read more.

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