• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month
Page
  1. 1
    1
  2. 2
    2
  3. 3
    3
  4. 4
    4
  5. 5
    5
  6. 6
    6
  7. 7
    7
  8. 8
    8
  9. 9
    9
  10. 10
    10
  11. 11
    11
  12. 12
    12
  13. 13
    13
  14. 14
    14
  15. 15
    15
  16. 16
    16
  17. 17
    17
  18. 18
    18
  19. 19
    19
  20. 20
    20
  21. 21
    21
  22. 22
    22
  23. 23
    23
  24. 24
    24
  25. 25
    25

In this coursework I have chosen two of the giant Supermarkets, Tesco and Sainsburys and compare them in terms of competitiveness.

Extracts from this document...

Introduction

G.C.S.E Coursework Year 10 Business Studies By Nizar Dahan 10 DT In this coursework I have chosen two of the giant Supermarkets, Tesco and Sainsburys and compare them in terms of competitiveness. Is Tesco more competitive than Sainsbury's? I will be comparing the two above shops on the following topics: 1) Prices. 2) Friendliness. 3) Car parking. 4) Different services e.g. caf�, Internet shopping, cr�che. 5) Range of products used. 6) Opening hours. 7) Cleanliness. 8) Convenience e.g. on a bus route. 9) Advertising. 10) Special offers. 11) Speed of service. 12) Busy/queues. 13) Quality of products. 14) Presentation of goods Introduction to Tesco The UK supermarket chain Tesco has reported a surge in pre-tax profits to �1.2bn for the last financial year. The company said it had continued to gain customers from all of its competitors, and had increased its share of the food market to 16.7%. Tesco also announced that it is creating 21,000 new jobs worldwide. Nine thousand of those jobs will be in the UK, where it plans to open 55 new stores and 30 new express shops. Chief executive Terry Leahy said the group was successful because "we look after customers and we look after staff". ...read more.

Middle

Sainsbury's would be likely to have to sell some stores if its bid is eventually successful. Wal-Mart, the world's largest grocer, already owns Asda. Product list I will be comparing the prices of about fifteen to twenty products from each of the superstores. I will be taking products from each of the different aisles and comparing quality and costs. The products I will compare are as follows: 1. Cotton buds, bag x 300 2. White loaf organic 800g 3. Baileys Irish cream latte gift pack 70cl 4. Bart Simpson chocolate sandwich bars x 10 5. Kellogs cornflakes 250g 6. Ladies trouser socks, cotton soft, black, 4-7 x 2 7. Canderel artificial sweetener tablets x 100 8. Kp hula-hoops original 12 x 27g 9. Anchor New Zealand butter, original 250g 10. Cod fillet chunky, in crispy breadcrumbs 300g 11. Bernard Matthews' turkey steaks, crispy crumb x 4 283g 12. Sony videotape t240 x 3 13. Free from corn pasta penne 500g 14. Refuse sacks, with tie handles 15. Bananas loose 16. Fresh thin and crusty pizza, cheese and tomato 270g 17. Chicken tonight sizzle and stir balti sauce 455g 18. Blue lilies, oriental stargazer Prices Sainsbury's prices. Tescos prices 1. �1.09 1. �0.44 2. ...read more.

Conclusion

When the staff in Sainsbury's attends to a spillage or to clean up a mess they do it fast and without hassling the customers. The aisles are also bigger than those in Tesco. The speed of the cleaning service in Sainsbury's is quick. Tesco I don't think that Tesco is as clean and looked after as Sainsbury's is, the aisles are relatively compact and small so if there is a spillage of some kind, when it is attended to the aisles get blocked. Also the speed of attending to any spillages around the store is very slow. Advertising Sainsbury's Sainsbury's form of adertisement is quite eye catching. They advertise via newspaper, using e-mail, through the television services, sent by mail and many more other ways. Their way of advertisement on television is appealing due to the fact that it contains a celebrtity chef. If it was just a normal unknown person it would not be noticed as much. Tesco Tesco have a similar way of advertisement. They too use internet services to send information, and newspapers to send special offer packages and television informing of sales or price reductions in their products. Special offers Speed of service Busy/queues Quality of products Presentation Nizar Dahan page 1 out of 25 Coursework ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our GCSE People in Business section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related GCSE People in Business essays

  1. Functional Areas of Tesco

    The range of communication in business. Internal contact would include as follows: * People that are in the same functional area. E.g. someone from operations talking to someone from operations. * People talking to people from different functional areas. E.g.

  2. Customer service Tesco's customer expectations

    Customer service assistant: am sorry to hear that but unfortunately our policy is that customers only have 28 days to return purchase and you have missed the 28 days policy. Customer: the only reason I didn't return it on time is because I travelled and I still have my receipt

  1. What products and services do you think are at Drayton Manor?

    In this type of accommodation they include a full English breakfast, use of their leisure club facilities. The room facilities include a colour television, satellite channels, trouser press, hairdryer, tea and coffee tray and bathrobes.

  2. Shareholders - Tesco

    Without the employees there would be no one there to run Tesco and provide the customers with anybody to scan their items at the tills, or to put out the products on the shelves or to even offer help to find things in the store.

  1. Methods used by Tesco to monitor if good customer service is taking place.

    Elderly woman; thanks I'll would be very grateful if you can help. Sales assistant; Ok then just give me 1 minute I'll get you your walking stick. The sales assistant came back under 1minute with the elderly woman walking stick.

  2. So how do Sainsburys plan? Sainsburys Human Resource department analyses the future of the ...

    The downside to on the job training is that it may not be as good as or as effective as off the job training as this requires not much actual commitment where as off the job training does, which shows the trainee is interested in the subject because they have chosen it.

  1. Ethical behaviour of UK supermarket Tesco.

    * Society - If the quality of our life is affected by the organisation, campaigners can hold daily protests outside the organisation, this will attract bad publicity for the organisation. * Shareholders - They can simply withdrawn their investment from the organisation, i.e.

  2. Business at Work - ASDA

    In an ever-changing, dynamic world, Asda has realised well in advance that management styles need to be compatible and beneficial to the work culture in modern times, rather than completely autocratic. It essentially employs two management styles, as certain management styles are more relevant and applicable to certain functional areas and departments, depending on their position in their hierarchy.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work