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Location of a franchiseThe location of a business such as Everards or Mc Donald's is very import

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Introduction

Unit 1 Section A Location The location of a business such as Everards or Mc Donald's is very import because it will determine for Everards where they will sell there products and how far they will need to travel to sell there final product and will it be an ideal and fast location so they have easy access to the main roads so that they can reach the places they wish. On the other hand Mc Donald's the other company I will discuss will also have to also think about the location of there restaurants on the motorways and city centres and there main Head quarters which is located Oak Brook, Illinois, in the United States. Most of Mc Donald's restaurants are found on the motorway, city centres, and local main roads this shows that Mc Donald's are targeting places were there are a large amount of people such as city centres and motorways were people often need a break from driving and need a snack they could visit 40% of the Mc Donald restaurants located on the motorway. The first company's location I will discuss is Everards which is located at Castle Acres, Narborough, Leicestershire, LE19 1BY. ...read more.

Middle

asked about if they had any land in the countryside and he replied "I'm not sure if we have but I know that we are trying to purchase some land from where we will hopefully get the ingredient needed for the beer". When the land of the current Everards location was brought the premises was worth around the same but know it is worth a lot lot more we are talking a couple of million this is due to the large shopping centre and shop company's would be thinking of buying this land also it will expand the shopping centre known as fosse park which is what they will encourage and will be willing to do if they do decide to sell. The Mc Donald's restaurant location I am going to discuss is situated opposite the Everards brewery premises in the Fosse Park shopping centre which is "the largest shopping park in the UK" this is in quotation mark because this information ist taken from the website. The Fosse Park shopping centre is situated outside Leicester, just off the M1 the address is Fosse Park Shopping Centre, Fosse Park, Avenue, Leicestershire, LE3 2HS. ...read more.

Conclusion

Everards and Mc Donald's have similar location in the following ways: * Motorway- Both locations have easy access to the motorway for products going out and in also they both have location where it is easy for there employees to get to. If there employees do not have a car they can opt to use the bus which is convenient because in both cases it will drop you near enough to the Employees work place. * Difference in cost or Premises- In both company if they decide to sell it on they will of have made a profit guaranteed this is due to the raise in cost of property and land. Also they will make money through the fact that they have done extremely well with the properties so this is likely to increase to value even more so than it originally was. * Car parking- Both company's do not have to worry about car park since they both have a large amount of car parking for the Employees The features in location that Everards and Mc Donald's do not have similar are that Everards has a private car parking space which is for truck that delivers the products for they are a secondary business and as Mc Donald's sell product as they are a tertiary business. ...read more.

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