Primark- Ethical and Environmental objectives

The first 200 words of this essay...

Primark- Ethical and Environmental objectives

"The ethical and environmental initiatives my business have introduced to benefit society"

Business Outline

The business I have chosen is Primark. The business sells clothing, shoes and home ware such as curtains, pillows/cushions, rugs and simple bathroom equipment e.g. toilet seats. Its key business goal is to provide what the public needs in a 'good quality, low price' way. The products should last quite a long time and keep working as long as possible; the guarantee on the product gives the customer a rough guide of when it should stop working. Seeing as we don't charge much for any of our products, we expect people to realise that nothing will last as long as more expensive products. Also the quality of the product and its use will be taken into account and the price will be based on this.

The businesses aims and objectives are:

To provide good quality products for the public; we want the public to realise we are a good company and just because our products are cheap, it doesn't mean that they are rubbish. We will achieve this by having our products made by