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Promotion.First of all I am going to tell you the types of advertising that I didnt choose for my marketing campaign and why. Then I will tell you the 3 types of advertising I have decided to choose

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  • Essay length: 1031 words
  • Submitted: 27/02/2004
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GCSE Marketing and Markets

The first 200 words of this essay...

Promotion

The main objectives of promotion for a company are to inform customers about their products, to tell the customers about the advantages of using their product and to persuade customers and potential customers to buy their products.

However many businesses have other reasons for promotion: such as presenting a good image of the business and the products, finding a new market, extending the life of a product or launching a new product.

Types of advertising

Some advertisements are informative; this means they just give people important information about the product. However most advertisements are persuasive, this is when they tell people about a product in such a way that they are persuaded to actually buy the product.

Below is a list of different types of advertising:

* Television

* Radio

* Cinema

* Newspapers and magazines

* Posters

* Leaflets

* Internet

Television- Advertising space is sold by sots and the slot may be a few seconds or minutes. Cost varies according to length of time and area shown and the time of the day.

The price of a 30 second

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