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Tesco have been setting themselves objectives for many many years,which is why they are the no.1 retailer for groceries.

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Introduction

All businesses regardless how big or small must set themselves aims and objectives. Without them, the business may go bankrupt in a very short period of time. Tesco have been setting themselves objectives for many many years, which is why they are the no.1 retailer for groceries. An aim is generally known as expressing what a business sets out to do in the long term. An objective is a goal that the business hopes to achieve. People often get these terms confused with each other. Objectives are given great consideration and are set between everyone involved within Tesco. Individual targets are agreed which will ensure a contribution to the overall success of the organisational targets. The objectives must be specific which appears to be a slight problem with the objectives Tesco have set themselves. On the Tesco website it is not clear as to what exactly they are trying to achieve. Tesco would have to think what their objectives mean for a particular area or person within their business. Tesco would have to consider what outcome they want to get from these objectives and whether their view on the hopeful outcome is realistic. Tesco would have to look at their profit books and wage slips etc to prove if their objectives are being achieved. ...read more.

Middle

Tesco Personal Finance is now profitable and expanding in all areas. It is a success with customers as it brings new levels of service and value to the banking sector. Tesco's customers love Tesco Personal Finance because its value for money and its very convenient. Tesco.com has been a real success in Internet shopping as Tesco have already been branded as the number one Internet business for grocery. 3. Use our strengths to deliver unbeatable values to our customers Tesco try and do all they can to make sure that whatever they sell gives value to customers. This is so they don't lose their customers to their competitors who are selling their goods cheaper that Tesco. Tesco's main purpose is to create value for their customers to earn their lifetime loyalty. Customers have seen the value in Tesco stores and they are able to offer this by operating more efficiently, by purchasing goods more effectively around the world and by selling more products to customers. 4. Look after our people so they can look after our customers Tesco looked after their employees well so they can look after their customers because if Tesco do not look after their employees for example with pay rises, bonuses or profit sharing schemes then in turn they will not be motivated to help customers who are in need which will lead to Tesco's customers going elsewhere to do their shopping. ...read more.

Conclusion

For example in Thailand, Republic of Ireland and Europe. Tesco are also prepared to receive information from other businesses in different countries to help them succeed. This is why every Tesco stores are always at a high standard. 10. Enjoy work, celebrate success and learn from experience With this objective Tesco are telling staff they should enjoy working in Tesco. Tesco do this by giving them pay rises, bonuses and awards so their staff know they are acknowledging their staff. Tesco want to celebrate their success with their staff by shares given to them and other bonuses. Publicising their success by letting people seeing how well they are doing in places like their website. Telling others about their success for example how much they have made in that year. Learning from experience by making sure that they do not make the same mistakes twice. Overall Tesco have been successful at meeting their objectives. Their objective every day is to please staff, their customers and to be successful. Tesco are continually creating and improving the range of products so they give their customers more of what they want. Tesco are constantly trying to make their staff feel happy to work in Tesco with pay rises and awards. Clearly this is a good reason why Tesco have become the number 1 retailer in the UK because they have been able to achieve their objectives and run a profitable business. Daniel Simpson Task 2 ...read more.

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