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The Different Management Theory's used Within Bodyshop and McDonalds.

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Introduction

The Different Management Theory's used Within Bodyshop and McDonalds. Introduction The aim of this report is to show the different types of management theory's and how they are now used in Bodyshop's and McDonald's business to day. The different management approaches In this section I will list the different approaches to management and explain what they mean. Also I will state the advantages and disadvantages for each approach. Scientific management is the most influential theory in production line businesses during the first two decades of the twentieth century and is still widely used to day. Scientific management was thought up by an American called Fredric Winslow Taylor (1856-1915). His theory consisted of 5 principles. These were: 1. An understandable dissection of tasks and responsibilities between management and the workforce. 2. Use of scientific methods to establish the best way of undertaking a job. 3. Scientific selection of the employee to execute the newly designed job in the way specified. 4. The training of the selected employee to perform the job in the way specified. 5. Enthusiastic co-operation with the workers to ensure that the work was performed in accordance with scientific management. ...read more.

Middle

Motivation is achieved by incentive and involvement in team ideas. * Participative - the manager has total respect and trust for their employees. They allow the employees to work by themselves or in groups with minimal interference from the manager. Motivated employees are rewarded when they have achieved a goal set by participation. The manager helps their employees with their ideas and opinions. A good and affective manager would have the best aspects from the consultative and participative styles. This is so they can deal with different employees needs in more of a constructive way as well as play a more supportive role when their employees are working on a problem. Argyris, along with Donald Schon, produced a theory that managers fell into two different models Model 1 - this manager does not like giving their employees the chance to put their ideas across and feels that they have to impose themselves on others to get their point across. The manager will only teach their employees how to conform, which is called single loop learning. Model 2 - this manager is the exact opposite to a model 1 manager in the way they will allow and encourage employees to have their own ideas. ...read more.

Conclusion

To combat this problem she decided to send out videos of her pep talk to each store. The down side to this was that she was unable to speak to the new employees face to face and gain each others trust and respect or find out their ideas for improvement. To day Bodyshop has lost its employee friendly look and is more stakeholder driven. This means it Look's more at making a profit than how to keep staff happy and in the diction making loop of the business. For Bodyshop to improve it needs to go back to its employees and get them more involved in dictions at their store. Also it could give staff free samples of new products that they are bringing out, as when a customer comes in and enquires about it they can pass on the own experience of the product. Conclusion From this report I have seen that both Bodyshop and McDonalds have changed there management styles around. In McDonald's cases they started off being customer orientated and didn't look at their staff needs, but now have a more balanced approach. Whereas Bodyshop, who had a very good relationship with its employees, changed to become more interested in its profits. James Pitcher 10/05/2007 Management Theories.doc P1 ...read more.

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