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This report is to investigate Coca Cola Company. On this coursework I will look at the company on all aspects from their business functions, organisational structures to the company's objectives.

Extracts from this document...

Introduction

Introduction This report is to investigate Coca Cola Company. On this coursework I will look at the company on all aspects from their business functions, organisational structures to the company's objectives. I would have to look at the departments within the business and the functional areas within these departments, also look at the different management styles within the business, looking at the organisational structure, the communication used within the business, and the impact of ICT on the organisations communications. The Coca-Cola Company is the world's leading manufacturer, marketer and distributor of non-alcoholic beverage concentrates and syrups. Along with Coca Cola, the world's best known brand, The Coca Cola Company markets four of the world's top-five soft drink brands, including Diet Coke, Fanta and Sprite. Throughout the world, no other brand is an immediately recognizable as Coca Cola. With operations in more than 200 countries, a diverse workforce comprised of more than 200 different nationalities, communicating in more than 100 different languages, The Coca Cola Company is part of the fabric of life in each of the communities they serve throughout the world. It operates as a local business partner, providing quality in the marketplace, enhancing the workplace, preserving the environment and strengthening the community. Coca-Cola is the most popular and biggest-selling soft drink in history, as well as the best-known product in the world. Coca-Cola was invented in May 1886 by Dr. John S. Pemberton in Atlanta, Georgia. The name 'Coca-Cola' was suggested by Dr. Pemberton's bookkeeper, Frank Robinson. He kept the name Coca-Cola in the flowing script that is famous today. Coca-Cola was first sold at a soda fountain by mixing Coca-Cola syrup with carbonated soda in Jacob's Pharmacy in Atlanta by Willis Venable. During the first year, sales of Coca-Cola averaged nine drinks a day, adding up to total sales for that year of $50. Since the year's expenses were just over $70, Dr. ...read more.

Middle

Tools in this section for helping you develop a coherent strategy for your organisation include the affinity technique, force field analysis, SWOT analysis, and strategic analysis. Due to this, employees at Coca Cola would feel they are part of the organisation. Marketing Change - Quality improvement is about continued readiness to make changes towards improvement. However, every change of attitude or practice implies advantages and disadvantages. For people to accept a change, the advantages always have to be greater than the disadvantages. To promote the idea of change, you need to market its advantages. Tools in this section that will help you; market change include developing a marketing plan, stakeholder analysis, and negotiation techniques. An example of making changes towards improvement, is when Coca Cola creates a new soft-drink; for instance the drink, Vanilla Coke. It was one of the highest selling drinks in the year 2000. People accepted the drink as it was different, which means that Coca Cola filled a gap in the market. It also reached the consumer via promotion strategies. Motivating People - Motivating people to perform to the best of their capabilities and in the best interests of the organisation are a huge task. Important elements that Coca Cola uses in motivating their includes leadership, clear organisational and individual goals, rewards based on performance of staff, and participatory supervision. Coca Cola helps to motivate their staff also by including developing a supervision visit plan, effective meeting management, and techniques for solving conflicts. Cultures Every business is made up of different cultures and the cultures that are present within the business depend on the management style and the organisational structures that are used. The different types of structures are: Role Culture - This is best suited to a hierarchy organizational structure. This type of culture works best by every employee playing the role that he or she has been predetermined and corresponds with the rules and regulations of the business Task Culture - This culture encourages people to work as a team; this works best in a star structure. ...read more.

Conclusion

Sanitation Workers cite lack of toilet paper and paper towels in restrooms. They say restrooms and break rooms are unsanitary. Workers are satisfied with supplies of toilet paper and paper towels in restrooms and say the facility is sanitary. Training for key positions such as blenders, evaporator operators and filler operators 5-10 days 30-60 days Quality Assurance Records Reports by workers that Cutrale management has altered Quality Assurance records. No reports of Quality Assurance records being altered. Employee Relations Maintaining an experienced and stable workforce is critical to maintaining high quality control. Many of the workers who produce Coke's Minute Maid and Pepsi's Tropicana products have been doing their jobs for more than 20 years. Now Coke's producer is forcing experienced workers to leave and replacing them with untrained temporary workers. Coca-Cola's Minute Maid Pepsi's Tropicana Medical Coverage Workers pay approximately $212/month for family medical coverage with hospital stay and x-ray deductibles. Temporary workers have no medical coverage. Workers pay a maximum of $41/month for family medical coverage. Pension Workers have no pension plan. When Coke turned operations over to Cutrale, Cutrale took away the pension plan to which Coke had contributed. Workers have a company paid pension plan. Wages Laborers--$7/hour; Electronic techs--$19+/hour; Temporary workers--$6-7/hour with no benefits. Laborers--$11/hour Lead skilled positions--$19/hour Temporary Workers In 2000, 24% of experienced employees were replaced by temporary employees. 2-4% of the workforce was fired in the past year. Pepsi employs no temporary workers at this facility. Strikes/Labor Unions Since Coke hired Cutrale, there have been consistent problems for workers and their Union. In January 2000, the workers were forced to call an unfair labor practice strike, which lasted 6 weeks. There has never been a strike since the workers organized a Union in 1965. The importance of the companies Quality Assurance efforts cannot be overstated. At The Coca-Cola Company, through their globally accepted and validated manufacturing processes and Quality Management systems, they ensure that their manufacturing facilities are equipped to provide the consumer the highest quality beverage each time. ?? ?? ?? ?? Kajal Maisuria Unit 1 - Business at Work ...read more.

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