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understand the business online

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Planning issues - suitability of business The first planning issue is to consideration for the business whether it would be suitable for the business to go online. Because some businesses are not suitable for online purchases due to a number of factors: they may only wish to trade locally, for example a local cycle shop because the goods they are selling online may not be suitable for transporting distances due to the cost/nature of the product. As this business may be very good to the local community and make profit from trading locally however if it want purely online it may not have as many products to keep up with going online for example log of customer may want the same product but the company may not have that many quantity because it's a small online business. There could be other problems like transporting the product to the customer for example if a customer order a product from Cardiff for �99.99 with free delivery but actually it will cost the company �129.99 to delivery because it a long distance and that mean the company will make loss. ...read more.


There are also advantages and disadvantages of using in - house. Advantages > Cost cheaper. > Knowledge of the company. > Made and designed the way you want to responsive and reactive. > Opportunity for staff to gain skill. Disadvantage > Not enough experience > Poor result > Not up to dated software Outsource Many businesses prefer to obtain the assistance of a professional web - design agency which will give advice on all aspects of the site, including security. This is particularly important if the business will be receiving payment online and this what outsource mean. Using outsourcing it makes a specific style/pattern on the website which is unique and stands out, they have experience so they will know what to do and how to do so, they can design the webpage so it is suitable to the correct audience, their will staff always working, they will take responsibility upon themselves such as PayPal and net pay they will make sure that money has been received to the account. ...read more.


The business may need to work with other organisations which sell similar product which link each other. For example if a customer was to go on a site where they can find car alloy wheel set they will want to find other product which they will need for the car, this is where promotion can be very useful as if the website has a link which leads to car accessory, other part of the car etc it will make the customer online shopping easier as they all be linked to each other. This is a big advantage as the customer may recommend to other people like friend and family which mean more customers. Online business can't just promote any organisation as it may have nothing in common with the business for example a online retail promoting a toy store, as by doing this the business may receive the customers they are looking for and may not grow so its important to choose who you will promote. Its best to choose an online an organisation that has something in common for example their product link, which will bring in the customers they are looking for. ?? ?? ?? ?? samad ...read more.

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