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The first 200 words of this essay...
Function: My product must look good and luxurious and must be appealing to customers; it must also be able to protect chocolate inside the packaging. The function of the design that is going to go on the packaging has to attract the eye and has to make the chocolate look a luxurious product.
Target Market: The product should be aimed at anybody, and any age but most of all attract the mature members of the public. Other members of the public it will have to attract are maybe the wealthy members. The needs of the target market will be to use chocolate as a gift and that they need to go for luxurious types of chocolate.
Materials: The main package which is the box will need to be made of Card this is because it is easy to fold, score and shape it is also recyclable. Inside there will be a tray for the chocolates - this will be made of a plastic substance that should be recyclable.
Location: The product is likely to be used in a shop on display or stacked on shelves in the shop. This will affect the
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