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Analyse how information is presented in Tabloid and Broadsheet Newspapers

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Introduction

Analyse how information is presented in Tabloid and Broadsheet Newspapers This essay will discuss in depth, the techniques both Tabloids and Broadsheets employ to present the information in their respective newspapers. The definition of a Tabloid is a small sized paper with many pictures, whilst a Broadsheet is generally a larger sized paper with a focus more on text than pictures. Size is not the only topic that will be covered in the essay; this essay will also explore the use of language of a paper, the main conventions of a paper such as The Headline and puffs, the use of visual effects such as pictures, adverts and special features such as double page spreads. The title poses the question of "how information is presented in Tabloid and Broadsheet newspapers". From the Masthead to the Article the reader is inundated with information, this comes in many forms depending on the paper and its format. Tabloids utilize a number of methods for the transfer of information; this could include the use of Headlines, pictures and use of Language. The use of pictures in Tabloids is crucial to their success and popularity. Like most points the use of Pictures is important but is complimentary to another aspect of Tabloids and would not have nearly the same amount of effectiveness without the other conventions of the paper. The expression that a picture is worth a thousand words is not to be underestimated when examining tabloids. Tabloids often pick their pictures specifically for the type of story they want and more importantly the stance they want to take for this story, for example the picture featured in the Daily Express 6 September 2005 depicted two heavily armed police officers in the recently devastated city of New Orleans. ...read more.

Middle

Tabloids generally have more action orientated opening paragraphs, a good example of this would be in The Daily Espress September 6; "BATTLE-hardened Iraq war veterans were among 40,000 troops patrolling America's stricken Deep South last night as the rule of law at last began to be reimposed." This as an opening paragraph was very action orientated, in the quotation itself please note the "BATTLE", the first word being in block capital letters, this was the newspaper itself wishing to obviously highlight this feature. This is not uncommon in Tabloids whose readers skim through the article at best and rely more heavily on the opening paragraph as an insight into the article itself, this action orientated opening was fully intended by the Tabloid and was there to catch the reader's eye with its Capital letters and its manipulative placing. Broadsheets generally keep their opening paragraphs brief but use more narrative techniques. In The Daily Telegraph, September 6 the article starts of with a quote and goes on to describe the scene following Hurricane Katrina; " as the familiar battered blue Buick station-wagon of her neighbours lumbered into their water-logged street for the first time in over a week." This type of writing is familiar in Broadsheets who introduce the article in a more composed way so as to avoid both bias and proceed to the analytical approach that many Broadsheets take in their articles. Vocabulary in both Broadsheets and Tabloids vary depending on the paper. Generally Tabloids arguably have a more primitive use of vocabulary while Broadsheets have a more developed use of vocabulary. ...read more.

Conclusion

This is how Tabloids can be so successful in today's markets, they do not bother competing with giving the news instead they give opinion and stories the public want, another reason why Tabloids spend so very much money on exclusive scoops such as the recent wedding of Katie Price (Jordan, Glamour model) and Peter Andre (pop-singer). Broadsheets on the other hand are a victim of circumstance. The world has been changing in the last century and they have been slow to pick up on this, this is a simple answer to their dwindling sales, but they are good at what they do. They give out opinion as well but for the reader's benefit, it is often thought provoking and welcome by the reader, not subliminal and unknown like the case is with Tabloids. Broadsheets are sophisticated newspapers who give the news in its best possible way, refined and with a touch of sophistication. In conclusion the way information is presented in Tabloids and Broadsheets are varied and quite unique to their respective formats. Tabloids are cunning and develop their stories through their many techniques. Broadsheets are equally if not cleverer than tabloids and still retain their dignity and self worth, but they are fighting a losing battle against todays on the spot news broadcasting. They still have a devoted readership and hopefully a growing one but in the media world it truly is survival of the fittest and Broadsheets are only now realising that evolution is the answer even if it does mean the alienation of a small percentage of their readership. ?? ?? ?? ?? 1 Ahmed Razzaq ...read more.

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