This is perhaps why most young people do not like to read. Therefore, publishers and authors would have to find new ways to keep these people interested and eventually buying their products. This means that authors may find it very difficult to be successful if they just write books and wait for consumers to buy them, as many books today have turned into movies and games, as well as other types of merchandise, for example, playing cards and action figures. Not only do publishers and authors are able to find new ways of earning money, but the benefit as well. This is because when a person sees a picture, they may find it much easier to imagine the situation. The best real life example of this happening would probably be the Harry Potter series.
At first glance, this book was based on an idea which is quite popular, but the book, in my opinion, is one of the most successful books ever written. This can be seen from J. K .Rowling’s enormous amount of wealth. This book managed to be sold world wide and translated in more than 20 languages, simply because it kept young people interested, it found out the true demand for the ways books are published. This demand has actually changed since the first time novels have been made into computer games. Young people today are demanding visual, audio, touch and perhaps smell and taste of everything related to the books, because they know that, by using new technology, that it is possible to have all these experiences. The first two senses can be satisfied by using computer games, movies, tapes and the actual book itself. Smell can also be satisfied nowadays by special equipment which emits a smell whenever the computer sends a signal. However, the last sense requires much more sophisticated equipment, which according to my knowledge, has not been invented yet.
As a matter of fact, computer games are actually the same as books, but instead of fixed ending and events, readers are able change what happens and choose the way they wish the story ends. In other words, computer games are interactive books full of computer generated 3-dimensional graphics and sounds.
To conclude, I think that readers today are demanding new ways of publishing books. Firstly, more and more books are being made into computer games and movies, for example Harry Potter and The Lord of the Rings, as by doing this, more and more people will buy products related to the book and eventually, the book will be popular as well. Lastly, high-tech equipment are causing consumers to have a change in demand for books, which causes a change in role, i.e. not only do they want to see, but they also want to feel and hear.