• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month
Page
  1. 1
    1
  2. 2
    2
  3. 3
    3
  4. 4
    4
  • Level: GCSE
  • Subject: English
  • Document length: 2048 words

Media - The Lord of the Rings.

Extracts from this document...

Introduction

Lord of the Rings Media Assignment A trailer is a short motion picture that usually lasts for two to three minutes. The motion pictures shown are traditionally portrayed to the viewer accompanied by both sound and colour. A trailer cannot be any section of a film, it has to be carefully edited in a special way that will captivate the observer for that short time phase and convince them into seeing the film. The trailer can make the difference from a good film and a great film, not to mention the profit. In the Lord of the Rings trailer we see the "Lord of the Rings - The Fellowship of the Ring" logo at both the beginning and end. It is used to establish the trailer, it maybe shown twice as they want the title to stick in people's minds. Both of the logos when shown are plain and simple, the opening being gold on a black background and the subsequent being white on again a black background. This may be because the directors want the viewer to memorize the somewhat distinctive logo for the future Lord of the Rings films coming soon. ...read more.

Middle

By the end of the opening scene most people would be captured by the trailer, as it is unreal but yet still imaginable. Some other examples could also count as prove that the trailer suggests the film is a fantasy. For example the landscape that is used in the scenes is almost perfect and has no harm done to it such as man made roads or buildings, the houses are built into the hills. Another example would be the characters, they way they are dressed and the way they act, they have large overgrown feet and dress in clothes that are not high fashioned or to a particular design. The characters are also different as they are wizards and some are very small. Also even the New Line Cinema logo in the middle of the trailer has a mystical effect around the outside of it, there is mist around the edges of the sharp logo edges this I think shows contrast between the soft Hobbit image and the sharpness of the Evil side. It is essential from the distributors point of view that the trailer can attracts as many people as possible, the trailer needs to be edited so that the distributors can catch the attention of a worldwide audience. ...read more.

Conclusion

In its defence the Harry Potter film, although, also a book first was targeted towards the younger age group from five to sixteen. As there is no specific target audience the Lord of the Rings trailer is shown for the duration of the peak times on an array of channels both analogue and digital. For example a trailer on ITV1 would be shown during one of the channels top rating shows such as Who Wants to be a Millionaire? and The Premiership. Although this scheme is pricey the ratings on the film will establish to be more than successful. Other than Lord of the Rings itself I believe that the trailer would be shown before most action and fantasy films rather than romance and children's films. For example the trailer would be publicized before the beginning of Black Hawk Down (15) and not before Monsters Inc (U). In conclusion I think that the trailer of the Lord of the Rings is extremely effective targeting a broad audience and using money, to make money. The strategies and tactics used during promotion of the film were almost exactly right and will be shown to thrive. After viewing the trailer it has inspired me to see the film. Neel Joshi Neel Joshi Media Assignment Lord of the Rings - 1 ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our GCSE JRR Tolkien section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related GCSE JRR Tolkien essays

  1. 'An Ideal Husband', Oscar Wilde - Lord Goring and Lady Chiltern

    blackmailed, Lord Goring relieves the tension with his immediate presence at the beginning of Act 2, signaling some hope for Robert Chiltern. Later, on in the play, when Lord Goring is informed by Robert Chiltern of Robert's dark past, (he sold a cabinet several years ago and is now blackmailed by Mrs.

  2. What factors define a person's identity in The Hobbit? Do individuals have any power ...

    He is also portrayed as a brave and loyal companion who is willing to fight for the safety of his people. He does not vacillate to act when the trolls and goblins attack, and tries his best to save his companions.

  1. Knights in the Middle Ages.

    "Knights who are at the wars are forever swallowing their fear. They expose themselves to every peril; they give up their bodies to the adventure of life in death.

  2. How does Book Four of Lord of the Rings illustrate the view that a ...

    The view that a convincing character should not be wholly good or wholly evil is also illustrated in the character of Frodo. Although no character in Lord of the Rings is portrayed as wholly good, Frodo is close. Despite his occasional over defensiveness and aggression towards Sméagol, Frodo usually does his best for the good.

  1. Lord of the Rings

    The audience may be feeling afraid for the hobbits, praying that they will not be seen. After a few moments one of the hobbits causes a distraction and the Ringwraith tears off. The Ringwraiths are as silent as a cemetery, but move with the speed of a hawk and the agility of a fox.

  2. Analyse the characters of Shrek and Lord Farquaad.

    more and feel more involved in the story like we are really there. There is a song about broken dreams and promises at this point. This is to reflect how Shrek is feeling and even Donkey and the Dragon are crying.

  1. How effectively do the opening scenes of 'Harry Potter and the Philosopher's Stone' and ...

    'Harry Potter and the Philosopher's Stone' begins in a nice row of thoroughly modern little terraced houses with neat little lawns and cars in every driveway. The scene is set during the night and everything is very quiet. The street lights provide a misty feel to the place- until an

  2. Lord of the Rings book report. Plot outline and themes.

    the orcs have been killed and that they didn't see any halflings but in the heat of the fight they could have mistaken the hobbits for orcs and killed them as well. Aragorn asks if he can borrow three horses to go look for their friends.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work