Our World: An Analysis of the Black Eyed Peas Where Is the Love?

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Our World: An Analysis of the Black Eyed Peas “Where Is the Love?”

“Wrong information always shown by the media

Negative images is the main criteria

Infecting the young minds faster than bacteria

Kids act like what they see in the cinema.”

        These are lyrics taken from the song, “Where Is the Love?” written by the Black Eyed Peas. These few sentences explain how the media is influencing everyone in negative ways.  Children in our world or acting on to what they are seeing on the television. Although this verse provides a statement for people to agree with, in today’s society it is easier to blame the media for the problems of today, than to have to think about alternative reasons.

       This music genre can be used as a medium to express important, positive messages that most people do not normally talk about. “Conscious rap”, focuses on creating awareness and passing out knowledge to others, by music. As, conscious rappers, the Black Eyed peas try to make a strong statement in “Where Is the Love?” on violence and discrimination. The group expresses topics such as racism, terrorism, war and lack of love and compassion in the world. As in the lyrics it says, “...but if you only have love for your own race, then you leave space to discriminate and to discriminate only generates hate and when you hate then you’re bound to get irate...”

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        Through this song, the Black Eyed Peas can convey their ideas in the lyrics and at the same time, they can express what they feel about important topics through the tone of disagreement and disappointment. The writers are not only trying to inform, but also to encourage and inspire their listeners. This makes music an ideal medium to communicate an anti-war message about what is happening in our world and to our world. These are things that need to change!

        Everything that is being portrayed from, “Where Is the Love?” ...

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