Are you a tourist visiting Dubai? Where do you live? (Country) Why did you come to Dubai?

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Chapter 2: Data Collection

Introduction:

This chapter describes what primary and secondary data collection methods I used and why I used the particular ones. It also includes a description of how I planned and collected the data along with which sampling methods were used, problems that I faced during data collection and how I over came these problems.

Primary Data Collection:

What methods did I use?

The main primary data collection method I used was questionnaires. Questionnaires are good to use to collect data for a given sample size which provides new and relevant data. However, it can be hard to choose good questions to get relevant answers. When I was at the Oasis Beach Hotel and the Mall of Emirates, I observed the tourists on who they are, where they come from and what they do in the particular location. Also, when I was at these two places, I took a few photographs which show the Ski Dubai in the Mall of Emirates and the lobby in the Oasis Beach Hotel.

Before I actually went out and surveyed with the questionnaires, I did ten pilot questionnaires and sampled from a few people in my school to enable me see if there were any problems with questions, whether or not the questions are relevant, or any other problems. When I did the pilot questionnaires, I faced a problem because my audience wasn’t correct, but at this stage, it isn’t needed to survey tourists. I told the people that I surveyed to pretend to be a tourist of your country and that you were visiting Dubai for a visit. Two of the questions were very vague and confusing because the answer didn’t come to the person straight away which means that could be time consuming and irritating for the person. I noticed that many of the questions were just fill-in questions which didn’t make it easy for the person to answer. I changed the majority of the questions to closed questions which are ones that gives specific, discrete data and is much easier to answer and collate. Here is a blank copy of my pilot questionnaire on the opposite page.

  1. Are you a tourist visiting Dubai?                 

  1. Where do you live? (Country)                         

  1. Why did you come to Dubai?

 _                                                                                                

  1. How many people are you traveling with?

1-2           3-4                 More than 5

  1. Where are you staying in Dubai?                                         

        5a. Why are you staying here?                                                 

                                                

  1. How long are you staying in Dubai?

Days:                             1 week            1-2 weeks             More than 2 weeks

State how many

  1. What leisure activities are you taking part in Dubai?

                 Desert Safaris, Mountain Climbing and other Physical activities

                  Shopping                  Hotels Resorts and Beaches

                  Culture and Historical Museums        

Other:                                                                                                                                 

  1. How do you like the climate or weather?

        Yes                 No             I don’t mind it

  1. How does it differ from your past holidays?

                                                                

  1. Do you plan on visiting Dubai again?                 

If so, what other activities would you do?                                                 

Join now!

                                                                

Why did I chose that data?

I chose to use questionnaires because it was the best way of collecting first-hand information. Using questionnaires is relatively quick and efficient and it allowed me to collect data that could help answer my particular hypotheses. If I collate the information from my questionnaires, I can present the data into complex graphs to show relationships and trends between different pieces of information. The finalised questionnaire is on the opposite page and here are the justifications for each question, the problems experienced and how we over came the problems for the ...

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