• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month
Page
  1. 1
    1
  2. 2
    2
  3. 3
    3
  4. 4
    4
  5. 5
    5
  6. 6
    6
  7. 7
    7
  8. 8
    8
  9. 9
    9
  10. 10
    10
  11. 11
    11
  12. 12
    12
  13. 13
    13
  14. 14
    14
  15. 15
    15
  16. 16
    16
  17. 17
    17
  18. 18
    18
  19. 19
    19
  20. 20
    20
  21. 21
    21
  22. 22
    22
  23. 23
    23
  24. 24
    24
  25. 25
    25
  26. 26
    26
  27. 27
    27
  28. 28
    28
  29. 29
    29
  30. 30
    30
  31. 31
    31
  32. 32
    32
  33. 33
    33
  34. 34
    34
  35. 35
    35
  36. 36
    36
  37. 37
    37
  38. 38
    38
  39. 39
    39

Is there a Shopping heirarchy in Brent

Extracts from this document...

Introduction

Chapter Page Numbers (1) Introduction 3, 4, 5, 6, 7, 8, 9, 10, 11 and 12 (2) Method 13 and 14 (3) Data Presentation 15 to 34 (4) Analysis 15, 16, 17, 18, 19 and 25, 26, 27, 28, 29 (5) Conclusion 35 and 36 (6) Evaluation 37 and 38 This coursework is based on shopping patterns in Brent which will be the result of an investigation involving collection of data through field work. This will involve comparing two different shopping centres in Brent, which include Harlesden and Brent South Retail Park. The main purpose is to investigate whether or not there is a shopping hierarchy in Brent. To do this I will construct a questionnaire, which will provide me with the information about peoples shopping habits, which will also allow me to make a comparison between large shopping centers and low order businesses. My hypothesis is that most people do not travel great distances to buy a newspaper or food but they are prepared to travel further to purchase clothes, jewellery or furniture, which are expensive and bought less often. There are three main broad types of questions to investigate, in relation to the main aim. These include: * Is there a shopping hierarchy in Brent? I have chosen this question because it relates the most to the main aim. I predict that Brent South retail park will have a bigger sphere of influence than Harlesden, as it sells high order expensive goods which are bought infrequently. * Does the internet affect shopping centres? How? I think the internet does affect shopping centres by attracting more and more people to shop online for having cheaper deals, more variety etc. * Does the environment influence shopping patterns? Why My prediction is that the environment does affect the shopping patterns because, the more pleasant a shopping centre's environment is, the more people will be attracted to it. ...read more.

Middle

This is because they know the area well as they live close to this shopping centre and it does not take much time for them to come here. The cost of fuel and travel expenses is far less when the shopping centre is located within close vicinity which inevitably attracts more consumers of the local area. Graph A7) this bar chart shows that number of people who shop here for different reasons. Most people say that the quality of the products sold here is good, this is followed by number of people saying that they live nearby and then by number of people who shop here because of more variety of the products. The graph also shows that the cheap prices of the products in this area do not really influence the number of shoppers. However, the quality of the products is more of the consumers primary concerns. This shows that more people care about the quality than the price of the products, which seems to suggest that people are willing to spend more money for a better quality. Therefore Brent South shopping centre aims to target high class, rich people. This agrees with the findings presented in graph A3, which shows that most people spend over a �100 for shopping. Graph A5) this doughnut graph shows if people shop online. 20 people said that they shop online. This saves money and time by not travelling, cheaper deals on the net and able to make comparison between different sales - more variety on the net, able to browse through stocks which are not on display in stores, ultimately being more convenient etc. However not as much people shop online the reason could be unable to access the internet or unable to view the item up-close and personal for quality checking, e.g garments often have to be felt for their texture and quality or have to be tried on for the perfect fit. ...read more.

Conclusion

Improvement: Improvements could be made by carrying out this method at different times of day or week so I can easily compare them and make it trustworthy for example comparing results given on a week day with results given on a weekend. Environmental Quality Survey Pros: * This method helped me to obtain and find out an average environmental quality score of the area and how well maintained each area is. * I did two environmental quality surveys to find out an average score of the area Cons: * As time is always an issue, I was not able to go to all of the sites required. Improvement: I could have changed the scale from 1 to 5 to 1 to 10 for more for precision and spent more time on this method so I could take an environmental quality survey of at least five sites to find a mean score for more reliability. I also could have let the pedestrians score the environmental quality survey to learn about their opinion about the environment of that particular area. I think my results are fairly accurate. I did not make any errors when collecting my data. If I repeated my investigation at a different time/season then my results may be different because of factors like the weather affects my results. If I did this investigation in summer there would be a lot more customers because they may be off from work. I think the same for my conclusion. When evaluating my work I think it is a good idea to discuss the locations futures. The internet is becoming a huge industry with the amount of people shopping online increasing may put pressure on these shopping centres. In the future these shopping centres may have to be closed down due global warming. The following are the websites I used to collect my secondary data: http://maps.google.co.uk/maps?hl=en&tab=wl: High Street Harlesden, Brent, London NW10, United Kingdom http://maps.google.co.uk/maps?hl=en&tab=wl: Brent Terrace, Barnet, London NW2, United Kingdom ?? ?? ?? ?? 1 ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our GCSE Human Geography section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related GCSE Human Geography essays

  1. Marked by a teacher

    Economics Coursework- Traffic Congestion

    4 star(s)

    be used more, The bus lanes will restrict car access therefore giving priority to buses. This makes it more attractive than the car. Time saved by using buses will encourage people to use them. This will reduce congestion. The problem in having a rise in petrol tax is that there

  2. Investigating the Spheres of influence between two major shopping centres.

    How often do you visit here? Daily 4 Daily 39 2-3 Times a week 37 2-3 Times a week 31 Once a Week 25 Once a Week 19 Once a Fortnight 16 Once a Fortnight 8 Once a Month 4 Once a Month 10 Why do you shop here?

  1. Geography Investigation

    The maps are below: 5. Traffic Flow Survey Transect Location 1B 2B 3B 4B 5B 6B 7B 8B 9B 10 11 12 Cars per minute At each location on the transect (maps A1/A2/A3) I will count the number of cars that pass me, on both sides of the road, for one minute.

  2. Analysis of sphere of influence in different shopping centres. Like Merry Hill and ...

    As Kidderminster has a limited number of toilets and car parks and because people have a view that it is unhygienic, perhaps, money should be invested in making the area look cleaner. TV adverts, brochures, leaflets etc. could be used to publicize Kidderminster, as it is not very well known,

  1. Windsor Investigation

    We decided to have turns in approaching people because we did not want to intimidate people by being in big groups; we also tried to be as polite and friendly as possible, as we were instructed we took a balanced sample of tourists and residents of all ages.

  2. Geography Coursework

    The hierarchy of shops slowly decreases as you go further away from the CBD as well as the pedestrian count. The pedestrians came to Southgate are good transport links in the CBD in Southgate such as bus and train station.

  1. Does the Bentalls Shopping Centre in Kingston Upon Thames meet the needs of the ...

    Of services there are many including a hairdressing saloon and an indoor gymnasium (health club). But, it is difficult to park your car in Kingston during the day, and I think this could irritate people. However, I still think that the Bentalls Centre will meet the needs of its customers.

  2. GCSE Geography Settlement Coursework

    . . easy to park Expensive to park . . . . . . . free parking Lots of litter . . . . . . . no litter Graffiti . . . . . . . no graffiti High crime rate . . . . . . .

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work