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Middlebrook leisure and Retail Park coursework. Comments and conclusions.

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Middlebrook leisure and Retail Park coursework. Comments and conclusions:- For my first aim I had to collect results to prove that the Middlebrook is located on the outskirts of a main town or city. I found out that the main town the Middlebrook is located to is Bolton. From my map I obtained off the Internet I measured the distance between the Middlebrook and Bolton by using the scale. I found that it was approximately four miles east of Bolton center, proving that it is located on the outskirts of a main town or city. Using my results I have proved that the Middlebrook fits the description of a typical 'out of town' shopping center. For my second aim I had to prove that the Middlebrook is split into two main areas of leisure and retail. For this I produced a colour coded land use map to see if there was an obvious split. The map shows that to the left of the Middlebrook there is a domination of Household goods shops and a couple of clothes shops showing that this area is the retail area. When I visited the Middlebrook I saw that the household goods shops were mostly furniture shops such as CSL and D.F.S. There were also DIY shops and bed shops. ...read more.


This could just be an attraction where people come and view the stadium, but more importantly it pulls in thousands of people from different cities on match days who might be tempted to shop at the Middlebrook before or after a match. To complete my other maps I obtained of the internet I used my questionnaire I took to the Middlebrook with me. My first question was * What town do you live in? From my results of this question I was able to produce a graph and a map. For my graph I created a cylinder bar chart to show the number of people from a town. The towns which were on the bottom axis were in the order of distance from the Middlebrook. So the closest was first and farthest away last. This gave me some idea of where most people came from who visited the Middlebrook. From the same map I got off the internet I was able to show the towns where most people come from who visit the Middlebrook. To do this I used a circles, where every 1/2 centimetre radius was one person, to show the amount of people. I coloured each circle different so it wasn't to complicated. On the same map I was also able to show from the results of my first question the sphere of influence on the middlebrook. ...read more.


People that might visit the Middlebrook regularly would be employees of shops. My fourth question was * What is the purpose of your visit here? a) Business b) Retail c) Leisure For this question I produced another pie chart. I thought I could also relate this question to my second aim, 'Is the park split into two sections of retail and leisure', because the ratio of leisure to retail was 1:3.5. So I investigated the ratio of the purpose of visiting the Middlebrook between the leisure and retail. From the results I obtained four people visited in purpose of leisure and 16 visited in purpose of retail. I found the ratio of this was 1:4, which is very similar to my first ratio in my second aim. This means that for every four retail visitor, there was just one leisure visitor. The amount of people who visited in purpose of business was 10. My last question was * Do you use any other retail and leisure parks? For this question I produced another chart of different parks visited. Most people replied "no" and the most popular park was the Trafford center which is a shopping center in Manchester. This was probably because the Trafford centre is a lot more popular and has more publicity. Also it has a much larger range of stores which are more popular than some of those at the Middlebrook. From all my results I found that the Middlebrook leisure and retail park does have a large sphere of influence. ...read more.

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