Compare the language and content of an article from a broadsheet newspaper and a tabloid newspaper. Both articles should refer to the same subject.

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The Media

Communication Skills Coursework

Compare the language and content of an article from a broadsheet newspaper and a tabloid newspaper.  Both articles should refer to the same subject.

We were asked to produce a comparative essay on one medium of communication; that of which most of today’s news communications seem to arise from: the newspaper.   I am sure that you are aware of the two groups into which, newspapers are segmented within today’s society.  The tabloid and the broadsheet.

The articles which I have chosen to examine and compare shows many of the different and complex devices that are used to inform and influence our opinions of specific news matters.

Within my articles; which are based on a subject openly used as fodder used by news organisations for the past thirty years, the peace process in Northern Ireland; we can see clearly the devices that are used as opinion formers.  The subject is a controversial one and that will explain the approaches taken by the two different newspapers.

The tabloid takes, what appears on the surface to be an open ended argument stating facts and separate opinions from political groups.  This is the approach most often taken by newspapers and which I consider to be the ‘political link’.  The newspaper (The Daily Mail 20th September 2001) forms the issue into a political scandal rather than a problem with culture.  This particular approach is shown by the use of ideas and concepts from known politicians - this allows the readers to become influence by the opinions of the politicians and of other public figures before they have finished reading.  The use of continual and often repetitive comments and quotations help to ensure that this is the case:

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‘More of the same tired old rhetoric’

‘This is always issued by the IRA in the run up to a deadline in this process and they come out with more words and more verbiage but no indication that they are prepared to do anything in terms of action.’

Although these quotations are different in their structure and perhaps even their phonetics they have the same basic message.  This repetition of opinions has the effect of swaying the reader to follow the thoughts of the public figures.

In contrast the broadsheet newspaper (The Guardian from the 20th of September ...

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