ICT Evaluation of my materials produced for a "Get Moving" health campaign.

Authors Avatar by zapdo (student)

Jay Afruz Evaluation

Logo

My logo is suited for its audience as it is simple to understand and gets the message across quickly – to get up and get moving. The audience for my logo is teenagers; teenagers want information given to them quickly and simply which is what my logo does. The purpose of my logo is to promote the Get Up, Get Moving campaign and to be used on variety of other tools and content which I created so that the user can identify that the product they are using is from the Get Up, Get Moving project. My logo was easy to adapt which allowed me to easily use it on content for example when using my logo on my website I didn’t want the background of the logo to be white on my website which had green background as it would make my website look unprofessional so I adapted my logo so that the white background was transparent this made the overall appearance of my website better as it no longer looked unprofessional.

On the final version of my logo it was suggested that I animate the man in my logo so that it got the point across that Get Up, Get Moving is about keeping active via exercise and taking part in sports. To animate my character I could use the animation tool in Photoshop, if I were to animate my character I would make him run then do star jumps and then loop this animation so he is continually running or doing star jumps. Also it was suggested that I change the character in my logo to a teenager rather than a man as my target audience will feel the project is aimed at them and they can relate more with the actual project itself. To change my character in my logo to teenager from a man I would use adobe illustrator. I would make the character shorter, clothe him with shorts and have him holding a mp3 player with earphones plugged in as this is the stereotypical teenager, doing this would make it easy for my target audience to relate to the project and logo.

Multimedia quiz

My quiz is suited to its audience (teenagers; 14-19 year olds) as the questions asked are hard enough that a child from primary school won’t know the answer and easy enough for an adult to answer. It is also suited to my audience as the slides are easy to navigate through, transitions and sound effects are included, all of which are things which will make the experience of doing the quiz better for teenagers.

It was recommended on my final version that I make the quiz more exciting – to do this I could add a voice note on the quiz which commentates on how well the user is doing on the quiz, so it feels like they are in either a game show or make the commentary sound like it is a football match this would appeal to the majority of males. If I were to do this I would have to change the layout of the quiz completely. For example I would change the colours to green to connote a football field and change questions so that they were relevant to the sport.

To further improve my quiz I could have added a voice note along with the slides so that a commentary was played while the user was completing the quiz which would’ve made the quiz more exciting and appealing to my target audience. Also to improve my quiz I could’ve added a mini game in the power point to make the quiz more interactive and appealing to my target audience. Also changing the colour scheme would improve my work as using certain colours I can connote thoughts and feelings to the user. Lastly I could’ve added humorous / involving sound effects such as a fart sound when the user answered a question wrong and a ‘ting’ when the user answered a question right which would’ve appealed to my target audience as they are young children / teenagers.

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Get Up, Get Moving model

My spread sheet model is suited for the target audience as the information is laid out in an organised way – personal details, activity plan, predicted weight and menu. The spread sheet model is laid out so the user follows it as it is step by step, top to bottom.  The purpose of the spread sheet model is to provide the user with an action plan on what they need to do, to become healthier and more active.

On the final version of the model it was recommended I use more than one colour ...

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Here's what a teacher thought of this essay

Summary: This is a good review for students to read as it contains some real strengths and also areas which clearly need developing. Strengths include detail of suggested improvements; the use in lots of areas of a test buddy to give feedback; demonstrating an understanding of the evaluation points and criteria. Whilst a good evaluation I would question the student's use of evaluation criteria. By this I mean they should really come from the analysis of the problem early on. The depth of review helps lift the level of the work. Some of the quality of written communication could be better. In places it is weak. In the final part of the evaluation the student refers to issues that they had with time management and organisation. Given the variation in the consistency of thoroughness and depth of the review this does sound as if it might be a good point but as pointed out in previous comments it needs to be articulated in a different way. Overall this is a four star piece of work.