GCSE Coursework Spreadsheet Project
GSCE ICT COURSEWORK – PowerPoint Project
The Identify
Introduction to the project
Mr. Thompson is a Management calibre sales person who works for the famous company, Bavarian Motor Works, well known as BMW. He has been set a project which is based in London. The objective for Mr. Thompson to attain; is that he creates a user friendly system to inform buyers (at showrooms) about the cars in front of them. The system is mainly aimed at adults, who usually purchase the cars.
The problem appeared to BMW when so many customers were requesting brochures to view during their visit at the showroom. BMW have concluded that they are funding too much money for these quality brochures to be produced and then after customers view them, (whether or not they buy the car), the brochure goes in the bin. Mr. Thompson who is head of the advertising section of his showroom has been put to the test to find a system which will inform the end user about the car he wants and to be cost efficient.
The current system
Currently Mr. Thompson:
- Producing Brochures for every car.
- Newspaper adverts
- Paid for computer pop ups to appear from the internet
- Hires staff to help explain car specifications. And to help choose the car for customers.
- Keeps a written record of customers who have purchased BMW’s. All owners who have had BMW’s receive the BMW magazine to keep them interested in the company.
