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Comparing - Item 1 Jersey, by looking at the advertisement the languages it uses is really simple and easy to understand, for example, ''island packed full of history and interesting places'' and it also uses French language, for a flavour of French roma

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Introduction

SAYDUL ALOM

COMPARING

Item 1 Jersey, by looking at the advertisement the languages it uses is really simple and easy to understand, for example, ‘‘island packed full of history and interesting places’’ and it also uses French language, for a flavour of French romance because Paris is known as the most romantic city in the world. The title of the first advertisement ‘Say magnifique’ the first word ‘Say’ is a pun which has two meaning, and the second word ‘magnifique’ which means superb and written in French. The title is written in French which hooks you on in other ways it gets your attention which makes you want to read more. Item 2 Ireland, by looking at this advertisement it also uses

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Middle

Item 1 Jersey, it uses quite a lot of persuasive words for example it says ‘’spectacular soaring cliffs’’ and ‘’the scenic beauty of Jersey’’ it is trying to say that it has some of the most spectacular cliffs which are really unmissable. The scenery of Jersey is so beautiful you have to see it with your own eyes, It also uses Italic Font style, and some words Italic and bold to catch the readers eye and makes them automatically look at the word, which also uses visual images to attract customers and it also tells you to call your travel agent and it also gives the number of your nearest travel agent.

Item 2, it also uses a lot of

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Conclusion

On item 1 Jersey, the writer uses some French words to get your attention and also because its written in French to give you French flavour of romance, which also uses word such as ‘spectacular’ which persuades you to read it and make your mind up and the writer keeps on repeating the word Jersey throughout the advertisement so the word sticks to your mind.

On item 2, the writer uses persuasive words like dramatic and beautiful for people who love active holidays because this is one of the best places to enjoy yourself on physical activities.

I think advertisement 1 is more successful because it is very effective and attractive because of the layout and uses French words to get your attention and also gives you a French flavour of romance because Paris is the most romantic city in then world.

...read more.

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