Statistical Investigation

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Statistical Investigation: Newspaper Comparison

For my statistical investigation coursework project, I have chosen to compare “The Sun” (tabloid) and “Financial Times” (broadsheet).

      I will analyse both of those newspapers for context and style and make comparisons between them. I will consider amounts of space devoted to different items such as, images, articles and headlines. Most importantly I will be analysing the readability in terms of word lengths.

      Finally I will conclude my investigation by commenting on the data collected and how my results relate to my initial hypothesis.

Hypothesises

  1. The pages of the tabloid will be covered with a larger area of images than the broadsheet.

     I will prove this by measuring the total area of the images on each front page of each newspaper and work that out as a percentage of the total area of each page, then compare.

  1. The headlines of the tabloid are larger than the headlines of the broadsheet.

     I will test this by measuring and comparing the sizes of the front page headlines of each paper.

  1. There is more space dedicated to the actual text in the front page article of the broadsheet than of the tabloid.

     I will confirm this by measuring and comparing the area of the section devoted to the text in each front page article.

  1. There is more sport in the tabloid than in the broadsheet.

     I will demonstrate this by calculating the total percentage of sports pages in each newspaper.

  1. There are more international news articles in the broadsheet than in the tabloid.

     I will verify this by calculating the percentage of international news pages in each newspaper.

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Solutions

  1. Tabloid: number of images on front page: 3

Image 1: 33.5 x 10.5 = 351.5 

Image 2: 4.5 x 6.7 = 30.15

Image 3: 4.1 x 4 = 16.4 

Total area: 351.75

                  30.15

                +16.40

                        398.3cm² 

         

          Broadsheet: number of images on front page: 3

          Image 1: 19 x 8.5 = 161.5 

          Image ...

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