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A critical Analysis of a piece of Advertising

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  • Essay length: 883 words
  • Submitted: 13/01/2005
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GCSE Marketing

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A critical Analysis of a piece of Advertising

Max Cunnane

5th School

The piece of advertising that I am studying came from a wholesale booklet, the advert I feel is targeting people that are going to be buying large quantities, for re-sale. The advert is trying to sell a drink, they call a stimulation drink. These have become increasingly popular in recent years, and the same people that make the controversial Red Bull also make this drink, Red Devil. These drinks are usually drunk by teenagers, they are also used by a lot of amateur sports players as they give a sharp burst of energy.

The advert consists of just four colours, black, red, silver and a small bit of white. The majority of the Advert is black and red, I feel that these colours are defiantly colours that are associated with the adjectives devilish or evil. Even though this to most people isn't very attractive, there is a certain amount of excitement to it and therefore is in a subconscious sort of way is appealing to the devil inside everyone. Overall I feel that this part of the advert is more appealing to

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