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Advertisement Campaign for the product ‘Smelly Pet’

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Introduction

Advertisement Campaign for the product 'Smelly Pet' Our aim was to come up with an advertising design which would help to sell the product Smelly Pet. Smelly pet is a product which prevents your pet from having bad breath and fir. We had to look and ask questions about three main issues which were marketing, graphics and language. We also needed to make a presentation on what we had decided, to try to make the owners of the product want us to advertise their product. ...read more.

Middle

With this information we decided to advertise in places such as a veterinary surgery and animal lovers' magazines, places which the obvious pet lovers are able to see. There are also bill board and supermarkets witch could also be used. We then decided that we would sell the product in supermarkets and pet stores, places where a lot of pet products are sold. We wanted the advertisement to appeal to all ages so we wanted the language to be simple but informative. ...read more.

Conclusion

There was an idea that there should be a question in the advert. This would make the reader think of the related subject and hopefully if the product could be useful to them. Our task was also for it to appeal to all ages, the idea was that the child would read this but an adult would read the informative information at the bottom. Our final decision was to have two questions so the first makes you think about your pet and the second relating your pet to the product. Our final decision is shown below. 'Do you love your pet?' 'Even when it's smelly?' ...read more.

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