• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Explore the way in which film trailers engage and sustain the audience

Extracts from this document...

Introduction

Trailers consist of a series of particular shots from the film being advertised. The intention of a trailer is to engage an audience to the film; by drawing from the most thrilling, amusing or otherwise significant parts of the film; without generating spoilers. Trailers are exposed to selected target audiences typically in cinemas. Gladiator and MI: 2 are the two trailers I shall be analysing further. The USP- films unique selling point is presented in both trailers. There is NO voice over in both these films, hence relies on dialogue, music and action to convey the plot. Gladiator is reliant upon clever use of written words, which are effective. Russell Crowe's name is NOT highlighted-, as he is not well known. However, Ridley Scott's name is, for on the contrary he is known as a respectable, well known director. Universal and Dream works is instantly identifiable and highly regarded, - DreamWorks is a Stephen Spielberg company, - very credible, so the audience is shown the potentional of forthcoming film. ...read more.

Middle

Weapons/ blood with addition to the vocabulary of " slave", and " gladiator", directly indicates a historical genre. Therefore, the film is unsuitable for children; this is justified by the vicious mis-en-scene itself. The speed of Gladiator is relatively consistent, but the use of slow motion for the action sequences; the chariot going through fire, is very effective. The few romance shots is very clever from the director, as it shows the spectators that the film is not solely about violence, thus it captures a whole other audience. The film title appears near the end; the reason being that hopefully the audience is hooked therefore shouldn't forget the name now. The last frame happens to be, " SUMMER 2000 AD" and note still continues the style of the whole genre- a historic epic. The film is unsuitable for anybody minors, due to the violent scenes subjected, hence individuals over this age will appreciate this " art". ...read more.

Conclusion

Gladiator is somewhat more powerful in its approach. The trailer delivers many different elements of historical concept, -of vengeance, of good over evil... The intensity of the film is strong, moreover the nature of this material through mis-en-scene appeals thoroughly towards its target audience. Techniques like written words, " A hero will rise" is almost biblical. The words enforce an intriguing story. We witness a sense of grandeur of the Roman Empire, its greatness; at the same time its corruption and decay. Everything is so simple, yet effective. For example the words " father to a murdered son..." creates emotions, - which captures the audience's sympathy. In my opinion, filmmakers saw a gap in the market and exploited it. MI: 2, seemed a bit too predictable. The filmmaker's have re created a world; the trailer conjures an illusion of such a fascinating period. Explore the ways in which film trailers engage and sustain the audience's interest Amunpreet Bains 10CSI Mrs. Blackmore Media Studies Coursework ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our GCSE Audience and Production Analysis section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related GCSE Audience and Production Analysis essays

  1. Compare the way cultural difference is represented in two films (East is East and ...

    This shows that he is ignorant within his own relationships and this concept is also used in 'East is East' as similarly, George calls Ella names and blames her for the westernisation of their children thus he is blaming her race for everything despite being married to her.

  2. Analysis of the Opening scenes of the film Gladiator

    will be harvesting (his) crops." We are then shown the main army again and we see them preparing their weapons for battle in a series of short sharp shots, emphasising the rush and panic in preparation for a battle. Then Maximus sends his signal for Quintus to "unleash hell", a single flaming arrow, which is followed by a mass of artillery and archers' fire.

  1. Free essay

    How does the advertisement for Vo5 Fade Defy(TM) appeal to its target audience?

    the violin orchestra- the violins dim out to show the advert is coming towards an end. The heroic theme is used after she has used the product, suggesting the problem of her hair fading has been solved. The advertisement also gives a prompt, fine finish defining the violins being subtle.

  2. Text Investigation Coursework Explore how Hancock conforms to the expectations of a superhero ...

    Another super hero that uses animal imagery is Spiderman which tells you a lot from the name of the super hero. He has all the powers of a spider after being bitten by one from a laboratory. The fact that he can shoot webs at people and climb up pretty much anything conforms to Propp and Todorov's character descriptions.

  1. How are good and evil characters presented in The Fellowship of the Ring?

    The audience's negative impression of the Orcs/Goblins increases greatly due to their lack of emotion at their dead companions. Balrog A Balrog is an incredibly powerful and ferocious creature, and one of the main foes that the Fellowship faces in The Fellowship of the Ring.

  2. I will now explain how conventions are used in my chosen trailer, and how ...

    The dialogue is spoken in mild, street type language. This also helps establish the genre. The reason why there is mild street type language and not heavy street type language is so that the producers can attract a certain type of target audience, in this case, those who speak street

  1. The film I will be discussing is Dracula. The director of Dracula is Francis ...

    This is probably included in the film to show that this is what will happen to Jonathan as well. Jonathan starts to work with Dracula and at one point he laughs at Dracula as he thinks he is joking. Dracula is not impressed at this point and try's to threaten him.

  2. Shrek is an unconventional fairytale, how is this shown and what is its appeal ...

    Sometimes, a character's back is shown rather than their face. This is used to suggest isolation from other characters. For example when Princess Fiona leaves Shrek and goes inside, she is hiding and wants to be alone. Shrek walks away from Donkey, showing he wants to end their friendship.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work