We can also see that the walls are all white and cream, which like usual conventions can connote dullness. The lighting is also slightly low key and makes the shot look plain and dull. The setting also looks very pristine and one interesting focus is the large mirrors in the right foreground of the frame. An attractive model skips into the frame, becoming the main focus of the shot. Her inquisitive body language shows her to seem young and child like. She is first revealed in the reflection of the mirrors as the camera pans around to the left to become in line with her.
Good conclusions usually refer back to the question or title and address it directly - for example by using key words from the title.
How well do you think these conclusions address the title or question? Answering these questions should help you find out.
Do they use key words from the title or question?
Do they answer the question directly?
Can you work out the question or title just by reading the conclusion?
"In conclusion, both newspapers provide a satisfying read for their target readership, and in my opinion, grab the attention of both the educated, older and more family orientated of The Daily Telegraph and the celebrity/football-loving, sensational, panic provoking, educationally challenged reader, provided by The Sun. I think, the poor credibility and reputation of The Sun, is a vast difference to that of The Daily Telegraph, which appears to provide more and accurate newsworthiness."
"The Walkers advertisers in my opinion should have made their advert relate and apply to a much wider age range. They had a good idea about using Gary Liniker because football fans might want to eat what Gary's eating so they buy those crisps. I think the ad won't be as successful as the McDonalds ad but still promote walkers a bit.
Out the two advertisements I feel that the McDonalds ad will be the most successful because the product price has been reduced and they are appealing over a wider audience range."
"This advert does a very good job of convincing people to buy John Smith's beer. It is humorous while being real enough to be able to recognise what is meant to be taking place in the advert. It allows people to draw conclusions while being understandable in layman's terms. It was a very successful series of adverts run by John Smith's as sales figures showed."
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