• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Media Audience Essay

Extracts from this document...

Introduction

Audience Essay The codes and conventions of a film are the things featured in the film that make up the genre of the film, for example imagery, if a film was to be horror it would include imagery containing blood, darkness, monsters etc.. Scary images for example the movie 'Saw' it includes all the conventions of a horror movie, violence, blood, surprise, mystery and suspense are also used, but if it where a romance like '27 dresses' the imagery is of a romantic nature and to do with love, all through out the movie weddings are included, when the scenes are romantic the scenery is, for example, candles, dim lighting, romantic music. These are the aspects of a movie that keep the audience entertained as when a person watches a movie of a certain genre, for example horror, they are looking for the typical conventions of a horror movie whereas if someone where to watch a romantic comedy and where to see a movie that included horror conventions they would not be entertained as it is not what they wanted. ...read more.

Middle

Film companies not only use trailers to promote the film to its target audience but if the film has good reviews they use that to convince the audience it is a good movie to watch, they use ratings such as 5 star or 4 star again done to promote the movie in being entertaining. The companies would also use celebrities to promote the movie, for example having a celebrity as the main character in the movie; because of the celebrity the film would automatically get views as the fans of the celebrity would want to watch the movie as it features the celeb. Audiences can also be targeted through sponsorship, for example if the target audience of a movie are young children or families and the film company got KFC or McDonalds to sponsor the movie characters of the movie would be made into toys and be out into for example 'happy meals' that are specific meals for kids, therefore promoting the movie and exciting the audience through toys. Although the methods listed above help the movie appeal to it's targeted audience they also help promote the movie, but other methods are used for promotion as well, such as, magazine adverts, billboards, short trailer clips shown on TV, adverts on buses adverts shown in cinemas etc.. ...read more.

Conclusion

Movie posters are also greatly effective as they can be displayed at a variety of location, [in the tube, on billboards, at bus stops in magazines, on buses] The posters usually contain the main actress/actor as the centre image with eye-catching bold writing that stands out, the writing is will be of the name of the movie and maybe a catchphrase form the movie as well. If the poster is attractive, as it is eye catching this will make the viewer want to see the movie making film posters a successful and popular way of promoting movies. Film premiers are also a very popular form of promotion of a movie as because of the celebrity the amount of paparazzi will get the movie more known and into more magazines and as the celebrity as his/her own fan base the movie will gain fans/viewers through the celebrity. Fans will also come to the premier to get autographs from their favourite movie star which again promotes the movie because the autographs would most likely be on a poster of the movie. Through all these different forms of promotion the movie will have a wider audience as more people will hear of the movie as it is being promoted so widely. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our GCSE Audience and Production Analysis section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related GCSE Audience and Production Analysis essays

  1. Waterloo Road Essay

    For example the equilibrium is disrupted in an episode when a widowed parent becomes obsessed with a teacher, but also at the same time the kids are excited when they hear that there's a real job up for offer. Bolton in particular is showing uncharacteristic enthusiasm.

  2. Review of the trailer for the movie 1408.

    The diegetic sound is an exceptional way to show many things in a horror movie trailer, such as: immense action, fear, abnormal activities, suspense, determination of the characters to achieve what they want, etc. Diegetic sound is really sound whose source is visible on the screen or whose source is

  1. Psycho Essay

    and the denotations that we get the connotation from are the words 'Ruthless, Dangerous, and Aggression'. This immediately provokes thoughts about mental instability and unpredictability, and therefore tension and anticipation are ignited immediately. The opening credits show some black and white interlaced stripes moving across the screen in random movements, vertically and horizontally, closely connected with the rapid, sharp music.

  2. I will now explain how conventions are used in my chosen trailer, and how ...

    The rocket hits a frame and we see how glass and other material scatter into the air. We go on to see Anthony Fait walk through a door followed by Daria and Miles. The camera is directed towards Anthony Fait as we hear him say, "It's looking good".

  1. Compare the representation of Britishness in the Metro Notting Hill Carnival article, the clip ...

    It does not have many houses around, just one thatched house by a post office and you can see the spire from the church. There are other houses around, but they are quite far from each other. This image is constructed in a long shot as well as the other two texts.

  2. How does Casino Royale reflect the Media of Trailers?

    A person's head is seen only from the neck up. This shot is used when Bond is dressed in a dinner jacket; he seems to be deep in thought. James Bond is standing still and there is a white light behind him, it gives an illuminating feel to him.

  1. An investigation into the codes and conventions of Disney animation.

    The villain in Tarzan it Clayton, we can tell he is the villain because of his iconographic features such as his dark coat and the fact he always carries a gun. His facial features are also rugged like Tarzans but are not as soft like his eyes are brown and

  2. Shrek is an unconventional fairytale, how is this shown and what is its appeal ...

    Donkey is smart and determined; he pesters Shrek to be his friend and won't go away, Finally Shrek gives in and becomes friends with Donkey, the audience would now know that Shrek and Donkey will entertain them through out the movie.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work