• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Peugeot 206. The advert begins with an extremely busy Asian market place and a man sitting on a bench staring at his car

Extracts from this document...

Introduction

Peugeot 206 The advert begins with an extremely busy Asian market place and a man sitting on a bench staring at his car, which is an old style car, he is sitting looking at the car and all of a sudden he looks as though he is inspired by an idea, so he gets up and walks over to the car. He gets into the car and with no hesitation or look of worry in his face he drives into a wall head on. Looking quite determined he reverses into a wall. And with an audience surrounding him he gets an elephant to sit on the bonnet of the car. He then starts hitting the car with a sledgehammer. At first it seem just random, but the look on his face is very concentrated. ...read more.

Middle

There are tools still laid next to the car. The man is extremely pleased and he looks at it lovingly and adoringly. We often hear that men say they love their cars, and this man shows it in his face as he looks at the Peugeot 206. This advert seems to be based on this saying of men loving their cars. The man is now driving the car past what looks like a party, where there are people of his age. As they drive past we see a few woman turn and look in their direction. In fact even a man turns his head and smiles at them. We cannot tell if they are attracted to the men or the car, but I'm sure if they drove past in the old car they would not get the same attention. ...read more.

Conclusion

These two songs are extremely different as are the cars; the traditional Indian music plays as we see the old car, and the up to date music plays as we see the Peugeot 206. There is also music playing as the badge and Peugeot name are shown on screen. This music is still the hip, funky up to date music, which is Bhangra nights ft. Raul. And so we are meant to associate Peugeot with this status too of being hip and up to date. This adverts uses humour to make us more interested. Many adverts do this now, and this helps us make our mind up before we go and see the product. Adverts have to get us visually aroused. As now a days there are so many channels and most people just surf these channels while there are adverts playing on another channel. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our GCSE Marketing section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related GCSE Marketing essays

  1. Analysis of an Audi car advert.

    For example, when the father was driving through all sorts of terrain the music was louder and more desperate so it contrasted with the man's emotions of reaching his destination in time. Then a woman narrator began to speak slowly and clearly, in a very smooth voice as she says

  2. Advertising - the car industry.

    All of the stills that I have chosen are very sinister, as I want to stick to this side of the advert. The first still that I have is the man getting his coat. There is a dark shadowy figure in the background of the shot, and we cannot make out what the man is actually doing.

  1. A comparison between the seductress and the Peugeot 306 and the role of the ...

    In the television advert 'Peugeot 306' it is aimed at women just as much as men. Advertisers can't afford to feature women as sexual objects any longer because by offending women their profits will go down. Making an advert that both the male and female would aspire to is a challenging task.

  2. Discussing the advertising of the Peugeot 607.

    The use of colour is interesting. As you can see refreshing tones are used. They signify the pleasure in driving the vehicle. The drive almost becomes magical as the colours used are mystical themselves. This creates the whole magical atmosphere in the readers mind. As the advert is aimed at males, the image of the female is used to grab the attention of the readers.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work