Research- creating and selling a health magazine.

Furthermore, the backgrounds used for the front and back covers of health magazines consisted of light colours or digital images (which were usually accompanied by other pictures contained in the magazine, catchphrases, sub-headings etc). The inside pages in the magazines on health had some forms of advertisements such as water bottles covering the entirety of some of the pages and other pages contained a plain white background.

Most magazines contain a logo and have a catchphrase as I found with most of the health magazines. The logos used for the health magazines were mainly of fruits which were made to stand out by the colour schemes used and the catchphrases used were all to do with exercising, healthy eating and drinking right.

Also, the colour scheme used for each health magazine was another aspect I found. The colour scheme used in the health magazine was mainly consisting of dark and light colours which when used together make the magazine stand out.

Fourthly, I found that the pages in the health magazine were not set at any limit but most of the magazines on health had pages at least between twenty five to forty. The cost of the magazines on health ranged from £1.50 to £2.50.

Fifthly, I found out that the retailers only sell magazines occasionally and some do not even stock them if they are irrelevant to the shop. Some retailers do not want to have the magazines in the shop which are similar to the ones that they have already and so they ask fundamental questions. Other times they agree to sell the magazines but on a trial basis which means they can see how well the magazine is selling, what the customer is willing to pay and just how popular the magazine really is. There is advantage and disadvantage in this as not only can we lose a lot of money from producing the magazine and giving it away for free but we can also gain a lot of new customers and more revenue.

Finally, I found that the software used by companies to produce magazines is called Microfilmaker. Also, I learnt that the magazine on health can be purchased online from websites like Amazon or shops such as WH Smith.