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The advert I have chosen to review is the Bounty kitchen roll advert.

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Introduction

The advert I have chosen to review is the Bounty kitchen roll advert. It is about forty seconds long. It is an advert that sticks in your mind and you do not have to think about it to know what it is about. The advert is about proving that Bounty kitchen roll is stronger than other brands even when it is wet. The advert starts with two people. At first, you think that they are women but when you look, again you see that they are really two drag queens with wigs on. They are called Barbara and Maureen. Both of them have lots of stubble on their faces and look as if they either have bad hangovers or they are stoned or something. ...read more.

Middle

It is turquoise, green and pink with lots of flowers. About two seconds later Maureen introduces Bounty and Barbara introduces another kitchen paper, which does not have a name so I am going to call it 'A'. They say, "This is Bounty, and this isn't" A close up picture of a sheet of Bounty then comes up on the screen and shows all the layers of it and makes the statement "Bounty's new double quilted paper holds together even when it's wet" Maureen then goes on to prove this by wetting the tissue under the tap and pulling it to see if it would snap. The Bounty does not snap but 'A' does. ...read more.

Conclusion

All through this add Maureen looks pleased because he/she has the Bounty and Barbara has A and always looks frustrated in the background and at one point it shows her kicking a work surface. As well through this, add there is a jolly, happy jingle going on which also makes you remember the advert because it sticks in your head. I think that this product is aimed at families and people with children because it is so strong and in a house with kids, there is likely to be lots of mess. I think that the advert is very eye-catching as they use lots of bright colours and the whole thing as a whole is quite amusing. These are all reasons that would make the advert succeed and make people buy Bounty as well as make the company very well known. ...read more.

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