• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

The Decline of Young, Teenage Viewers Watching News Programmes and the Answer To This.

Extracts from this document...

Introduction

THE DECLINE OF YOUNG, TEENAGE VIEWERS WATCHING NEWS PROGRAMMES AND THE ANSWER TO THIS Richard Sambrook, who is the head of BBC News, has set up a �1 million fund to research into why teenagers do not tend to watch news programmes on a regular basis. He feels this is necessary as "the news doesn't engage enough with the issues that affect people" and this seems to be true if the statistics over the last few years are looked at. Viewing figures have been slowly declining, despite the increase in news programmes, not just on terrestrial television but on the new digital channels as well. When talking to the younger generation about why this is, a great deal of teenagers including a university student, Dilsha Lathia, 18 years old, feels that the news these days "just does not reflect issues that teenagers would consider to be important." She felt that the news was important to watch, however for most teenagers, this was not a priority and would never be. ...read more.

Middle

Issues that concern teenagers is, most likely, the only way of being able to attract teenage viewers, which is understandable as it will bring to light the issues that worry and concern them specifically. This is a suggestion to the researchers wondering why such few younger people watch the news; the news of today has to be told in such a way that young people can not only relate to it but fully understand what is being said, may it be political, economical or crime news. Certain heads and producers seem to understand this by creating programmes like, MTV News which is aimed at the younger generation. There is also Liquid News on BBC3, a digital channel, which does mix entertainment and news together but nevertheless does get the news out there. However, this is purposely sexed-up to explicitly bring in the viewers, something that most likely would not happen to, for example, BBC 9 O'clock News. ...read more.

Conclusion

such as these indicate the lack of time the younger generation can or are willing to dedicate to watch such programmes and how it is necessary that the news programmes need to appeal to the younger generation. What the heads of such organisations are going to have to understand is that the teenagers of this day and age are not interested in watching news programmes, the result of a number of facts, however these reasons are all connected by the fact that the younger generation simple cannot relate to what is being illustrated on these specific news line-up and the grounds for this is merely the fact that the way the news programmes are made and shown, not the news, does not interest them. It will be no doubt fascinating to see what Richard Sambrook will decide to do after discovering opinions and suggestions such as these. However, only time will tell if the future steps taken will bring a rise in viewing figures. Word count: 1009 Nishma Parekh 1 ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our GCSE Narrative section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related GCSE Narrative essays

  1. Notting Hill (Richard Curts)

    in the bookshop, but he didn't really have to do much in that job. He is made to seem educated, because he discusses literature, his shop sells books, he reads broadsheet newspapers, and he also has art in his flat, although he doesn't have a job an educated man would have.

  2. Compare the ways in which Pride & Prejudice has been adapted for the screen, ...

    The conversation in the BBC adaptation is also very polite and minimal but important, the conversation has not been changed from the book. However, in the Bollywood version Darcy tells Lalita how he thinks it is simpler to have an arranged marriage, she takes this the wrong way and thinks he means Indian women are simple.

  1. Compare the representation of ethnicity in a range of popular mainstream TV programmes or ...

    Viewers are sometimes influenced by what they see in the soaps they watch; therefore it is vital to convey how different ethnicities overcome their problems by working together. Ethnic minorities are not seen on British TV as much as they are in the "real world" with Asian and Chinese people particularly under-represented, a report says.

  2. ICT AQA 2006-2008 Problem 1, Theme Park

    I knew once I added hyperlinks the colour of the text would change, so I came to the conclusion it did not need changing, only the wording needed enlarging. Once I knew what needed doing next I could continue improving the presentation as a whole.

  1. Most news is predictable

    The first bomb went of in Liverpool street at 8:51am, 5 minutes later in between Kings cross and Russel square another goes off at 8:56am (reported 21 dead at that moment in time), the third occurs at Edgward road at 9:17am (reported 7 dead at that moment in time)

  2. To conclude, if the youth of today are the future then I feel that ...

    Wat u up 2 2dai? U wna cum out 2nite wiv me n ma m8s? Txt me bak xxx." The only thing I see correct in this text message is the use of a question mark after a question and that is only if the sender is not too tired to type it in.

  1. Look at the screened news bulletin extracts and produce a detailed analysis of them

    as the headline story however all shown are several striking images and a brief statement about what happened. I feel that this story was only included in the bulletin because in relation to what Sparks says above, there is the presence of striking images which gives this story more importance.

  2. Bias and Moral Panics in the News and the Effect on Policy.

    The report considered how, together, the media and authorities could transmit important information to the public effectively without causing a panic. (www.ukresiliance.com) The authorities recognised the most effective way of communicating with the public is through the media and so is a valuable resource to them.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work