The importance of media nowadays is deeply impressed and has an enormous influence on every single one of us who are living on this planet.
As time goes by, we recognize that the world is changing rapidly in any second. Tools are being used without losing the message being spread across the world. This various messages are being widened through the air mostly via different kind of media-related resources, for example, newspaper, television, radio, magazines, etc. The importance of media nowadays is deeply impressed and has an enormous influence on every single one of us who are living on this planet.
A remarkable sentence by D. Croteau & W. Hoynes has pointed out a universal truth about media. “… Our intimate familiarity with the media often allows us to take them for granted. They are like the air we breathe, ever present yet rarely considered” (D. Croteau & W. Hoynes, 2002). Media and communication have great impact on human being, which many of us do notice that, but we did not actually show any interest in it. “It” does not only influents the social life of human being, but also politically and economically. Generally, media affects every aspect in this universe. Studying the module of communication and media studies is crucial to everybody on this earth. For instance, technology is growing amazingly fast these days. People may only consider studying aspects related to technology. However, as suggested, “the Internet has gone commercial too … More Websites, more channels, more choices, more media” (D. Croteau & W Hoynes, 2002). And hence, media is as well worth-studying for us.