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Types of leads that do not fall under the category of summaries are - Narrative, Contrast, Staccato, Direct address, Question, Quote, and None of the above.

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"Types of leads" that do not fall under the category of summaries are: * Narrative * Contrast * Staccato * Direct address * Question * Quote * None of the above Narrative lead- Also Known As Anecdotal lead. These leads are mainly used with soft news such as feature stories. A narrative describes the story to the readers in a colourful manner to engage them with it. This type of lead can be written in more than one paragraph. Writing a name in the lead is acceptable as long as the story involves that person, thus aiding the identification process for the readers and creates an emotional attachment, this process is also known as lead block. The paragraphs that come after help manifest an image of the story, to help continue in the narrative form. After the narrative paragraphs, an explanatory paragraph follows, also known as the 'nut graph'. This explains what the story is actually about; it is usually placed high in the story, and applies to other special types of leads too. Writing a narrative lead: Observation is used to write what is noticed at the scene of the story. ...read more.


If the writer takes on the direct address form in the first paragraph, it must be used for the remainder of the story. As for the second paragraph, the significance of the story is written, also known as the 'news peg', and the nut graph follows in the third. Writing a Direct Address lead: It is not to be used frequently as it is not suitable for every type of news story. E.g. it is not appropriate for breaking news and hard news, because it must summarise the event with no personal contribution with the readers. Note: the writer must be prepared to re-write the stories containing direct address leads as some editors frown upon these leads claiming that a reporter should not speak directly to his/her readers. They also believe that it might anger some readers through generalisation and eliminates a big part of the readership. Question leads- This lead can be used in feature and news stories, setting a tone and mood that relates to it. These leads start with a question directed at the reader. Like the direct address leads, they are disliked by many editors, in claim that they forces people to search for answers that should already be in the lead. ...read more.


It could be a problem if it is difficult to understand or too cute as it dissuades the readers to continue reading. Therefore, it works best as a combination of other types of leads rather than songs, poems, or made up writing. Creating Effective leads * Use strong verbs in leads, a strong verb in every sentence adds colour to the story. The sentences are to be written accurately, simply and concisely. It is important to be able to pick the suitable verb to enhance the sentence. Avoid outstanding expressions. * Choosing a lead, which & when, this is based on one's instinct. There are no strict black and white rules for lead writing. Some writers write the lead before the story while others prefer to write it after the story is written. Help Points for deciding on the lead: * Use one's creativity: be different but understandable. * What the sources said: deal with present obtained facts. * One's observation: what is observed is the only limit. * Tradition: know what should and should not be done. * Editors: keep in account the preference of the editors. * Space: take into consideration the amount of space provided for the article in the paper. ...read more.

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