• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

What do you think makes a successful music publication?

Extracts from this document...

Introduction

GCSE Media Studies - AQA - Exam - Question 1 - Answer What do you think makes a successful music publication? You need to consider at least three publications, either in print and/or on-line, at least one of which was published before the mid 1980s. What made these publications successful and significant at a given moment in time? Over the last century many new music publications have been created, and the majority of them, have also been shut down. Bad luck may be one of the factors which contribute to closure, but certainly not the biggest. All of those which have been closed down have done so because of bigger reasons, the main one being the failure of the publication to match the times which they are in. After researching, I have identified three music press publications, The New Musical Express (NME), Smash Hits! & Kerrang which have all at one point or the other dominated the music press industry. I will now explore how over time these music magazines were successful and why. ...read more.

Middle

Indeed, the magazine went down in sales and readership. A further factor which contributes to a successful magazine, is knowing the magazine readership on a personal level i.e. knowing what they like, dislike etc. This way the magazine can place specific advertisements which are most likely to sell in their pages. By knowing the readership on a personal level, the magazine can also adopt a style of writing which is appreciated by the readership. An interesting element of a successful magazine is that that they allow the readers to express their views and opinions on certain issues. All of the above magazines create/created pages dedicated to answering reader's questions and asking for responses in votes/competitions. Therefore they make the reader get more involved with the magazine as a whole, increasing the idea that the magazine belongs to its readers. Successful magazines, such as Kerrang celebrate new contemporary music while not ignoring the golden oldies. This can be seen in their 25th year anniversary where they re-recorded some old rock songs by "Metallica". ...read more.

Conclusion

The writing staff is also important as they are the people who write the articles, reviews and interviews. A good example of how writers are important can be seen in NME in the 1970s. At that time they had lost ground to Melody Maker. Alan Smith, the new editor of the magazine raided the underground for writers and found them. These writers were young and fit the profile of the target audience and so therefore they found it easy to relate to them. By hiring those writers who were more subjective and independent, NME was dubbed 'The Enemy', and appealed to the new younger generation. Lastly, one of the most influential factors is having a variety of different mediums for readers to view such as magazines, online websites, and music channels etc. This will allow the brand to appeal to a variety of different people who use different resources rather than someone who only uses one. All three magazines are backed by a website and Smash Hits! and Kerrang! Both also have a television channel. This variety of mediums allows the brand to be reached across to their target audience through many different channels. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our GCSE Audience and Production Analysis section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related GCSE Audience and Production Analysis essays

  1. Media Studies: Magazine Evaluation

    the relationship between me and the reader, that would develop more when the read my article, this would in turn encourage them to buy the magazine every week. Regarding the actual page, this page firstly lists everyone involved in the making of the magazine, from the editor to the publisher,

  2. Creative Writing - The Lottery Ticket.

    After the people left he ordered the first thing that came into his mind via the telephone.

  1. Media - Comparing Advertisements

    This is because the audience can not say that they haven't got enough money to buy the product, because you can purchase it in instalments, rather than in one go.

  2. The Fifth Element

    train speeding down the building from a low angle followed by a gust of wing that hits Jojovichs' face. These events frighten us somewhat and keeps us on the edge of our seats. There are loads of close ups of the little mechanical computers inside with buttons etc showing us

  1. Recurring Images in Gladiator to bring closure

    Soon after they have spoken, Maximus is praying for the life of Marcus Aurelius and Rome. The music is non-diegetic and is used to evoke the feeling of someone wanting to go home. He kisses two small figurines, which could represent his wife and son.

  2. The lyrical, slow-moving opening sequence is a dazzling combination of cinematography, music and hallucinatory ...

    In 1964, he returned from a tour with advisory command in Vietnam and things started to slip. His report to the Joint Chiefs of Staff and Lyndon Johnson was restricted. It seems they didn't dig what he had to tell 'em.

  1. Explaining th design of my gaming magazine

    For the other headlines and news (typography), I have again used the font Corbel to format and display these texts; this is to keep consistency throughout the magazines, as with other magazines the other side-lines and news surround the main picture and I have used the colours green and yellow (as part of the colour scheme)

  2. Evaluation of my design for a music magazine

    I did hand out questionnaires directly to ten people because I felt that the more primary research done the more RAM is going to look like a professional music magazine rather than an amateur one. The questionnaire was beneficial as it helped me decide two more house colours.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work