Writing a commentary of your charity advert.

I hope that the reader will see the picture of brain playing computer games first and think that it is funny. Then they would go on to read the advert to find out how serious the matter is and how they should donate. The brain makes the advert look interesting because it is eye catching. I hope that the reader will find it funny but I also hope they would understand why I have chosen that picture.

I have written the heading ‘IS THIS YOUR CHILD? WELL IT COULD BE’ in bold lettering so that readers would have a quick insight into what the advert is about. When you see the big bold heading you read on. This is because you want to find out not only what the advert is about but also how it can affect your children. I used big words which the average everyday person might not know. When they see these large words like ‘rehabilitation’ they will think that they are professionals and that they have also be educated. I hope that the reader would find it shocking that this is happening right under their noses. They would start thinking what if it happened to the woman next doors child. She would want some support. They would also be thankful that it is not their child but they would still like to help.

When I showed the advert to my friends and family they thought the brain idea was good. They also liked the way I used big words. If it was a real advert I think that people would find the advert comic. Maybe they might think that it is a joke at first so that would make them read it. Then when they read on they would realise the seriousness of the advert and how we need help