International Business

The first 200 words of this essay...

International Business

Unit 1

Individual Project

Memo to members of my organization

Pick a company and country of interest

Describe politics, laws, and substantial reasoning behind choice

By: Kendra Heid

To: All Managers of the Organization

From: Kendra Heid

Subject: Billabong in New Zealand

This memo includes a brief overview of Billabong and why New Zealand is a potential international market. You will also be informed of what type of government this country upholds, focusing on political and legal systems. There is also an explanation for each phase of government. You'll find that I've provided a little information on the country's main tourist attraction for activities that pertain to Billabong's mission as surf, skate, snow, and wake company.

Billabong, as you may or may not know, is a surf and extreme sports clothing and accessories brand. Some products they offer include swimwear, t-shirts and jeans and shoes. They also offer specialty gear at sports stores around the world including surfboards, wakeboards, snowboards and skateboards. We should consider bringing Billabong to New Zealand. Already, Billabong has stores in more than 90 countries and sponsors tournaments in Australia, South Africa and Spain.