The concept of "morality" has traditionally informed notions of respectability within capitalist society. With reference to sociological theory, critically evaluate how inequalities have materialised from such attitudes.

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The concept of “morality” has traditionally informed notions of respectability within capitalist society.  With reference to sociological theory, critically evaluate how inequalities have materialised from such attitudes.

Particularly since the Industrial Revolution of circa 1790-1840 women have been subordinated in all walks of life by the patriarchal thinking of capitalist society.  Humphries (1995) in Sociology 4th Edition looked at the traditional image of both men and women during the first half of the 20th Century and found that men were thought of as active, rational, less emotional and less sensitive whilst women were considered to be passive, irrational, emotional, weaker and more sensitive.

During the first half of the 20th Century, women’s social role was primarily within the home, showing a tendency towards domesticity, an instinctive predisposition towards nurturing and caring, being submissive towards and supportive of the male and having trivial interests.  Women who had any role outside the home were generally in low paid, low skilled, part-time work.  Men, however, traditionally held a social role outside the home and their position as father within the home was meticulously established and reinforced by women (Humphries, 1995 in Sociology 4th Edition).  Therefore, patriarchy allows both sexes to defend the right to oppress and be oppressed.

Feminists have embraced the term “patriarchy” to refer to male supremacy in all its forms.  However, the real power of patriarchy is not in physical force but in institutional control.  It must be understood that Western culture has a definite male partiality based on the fact that its methods of production and its financial strategy are intrinsically capitalist (Walby, 1990).

The opinion of men is that they are more inclined towards issues which affect the efficient operation of social institutions and therefore, masculinity has for the most part governed social, economic and political concerns because of the rudimentary tenets on which traditional philosophy has been based.

Ideological concepts of morality have governed social norms and values within capitalist society since its origin in the late 18th Century.  The family, the Church and educational establishments are all organisations of socialisation.  The media also plays an important part in socialisation but is, in fact, nothing more than an instrument of politically and financially powerful groups within society whose philosophical beliefs are considered superior to those who are exposed to it.

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The media can shape culture to some extent and it has been claimed that the same politically and economically dominant groups control both the media and, as a result, the culture.  Therefore, it would be realistic to assume that the mass media can also control capitalist society’s morality in the form of philosophical infiltration by those who would profit most from a selection of ideological perceptions.

Political power is justified by social acceptance of the State’s norms and values.  State authority uses formal control and concepts of morality to regulate behaviour and preserve the interests of the ruling ...

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