Antitrust Law and the case of Microsoft.

Authors Avatar

Driven by increase globalization and rapidly changing environment, many organizations are starting to seek a more creative and competitive way of doing business. Furthermore, organizations have developed and acquire a quest for personal growth and development; therefore, in some instances they have engaged in discriminatory pricing and unfair business actions, which in some cases have substantially, lessen competition (Taylor, 2011). Without a doubt, with increase globalization, organizations are preparing to meet challenges of the new millennium. Thus, new and innovative technological advancements are altering and influencing the way companies do business. As a result, the government has enacted antitrust laws to restrict or eliminate business practices that are considered monopolizing. However, the laws implemented by congress forbid and prohibit act of discriminatory pricing against customers. The law disallows takeover, merger or acquisition of companies that will lessen competition and others out of business.

Join now!

Hence, in 1998 the Department of Justice filed suit against Microsoft Corporation alleging the company bungled internet Explorer web browser along with its Windows operating system to gain a competitive edge in order to remain a viable source and be profitability. Microsoft strategic efforts were to outlast, outwit competitors through innovation and customer demands, which gave them monopoly power over its operating system and web browser sales. Microsoft also understood that within competitive market strategies for continual improvement and innovative products are a key ingredient for success (Hisrich & Shepherd, 2010). Thus, Microsoft manipulated its operating system to be more ...

This is a preview of the whole essay