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Business plan - . Organic food industry is growing in Lithuania and big chain Stores like Maxima, IKI, and others have their sections of organic food, but very few offer home deliveries.

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Introduction

Monika Viskontaite BUS 210 Entrepreneur Basics Workshop 3 Learning Activity #2: Executive Summary November 8, 2011 Read pages 209-210 in Chapter 8 of your textbook by Katz & Green, entitled Entrepreneurial Small Business. A business plan executive summary example is also provided in Exhibit 8.1 (p.?) Write a one-page summary of the business plan you wrote in Week Two. Interest in ecological production has been increasing for the past ten years. Depending on the changes in demand, the supply and variety of ecological food have also increased. Today consumers can find small sections of eco-production in any grocery store, on the other hand not that many businesses in Lithuania specialize in selling only eco-production. ...read more.

Middle

Political and economical factors not only influence the sales of organic products but also ecological farms activities. "Eco-tasty" is a retail and delivery company, which provides necessary eco-products for pregnant women, mothers, infants and kids. Organic food delivery for pregnant women is very important, especially for those who cannot go to the store during pregnancy or don't want to leave their child alone at home and want to avoid unpleasant situations with crying baby at the store. Organic food home delivery becomes not only a very convenient option, but probably the only option for such women. ...read more.

Conclusion

Most of the stores specialize in one type of eco-production, such as vegetarian food, ecological food, eco-clothing, or eco-cosmetics. The demand for eco-production is increasing because of the changing values and lifestyles. According to "Rimi Lietuva" sales of ecological products grew 10 percent in 2009. It is expecting that every year sales should just increase. "Eco-tasty"company strives to satisfy customers by delivering eco production to their homes and gaining profit, by expanding the eco-production consumption and promoting the image of healthy lifestyle. The goal of a company is to be a largest eco-goods provider for mothers and their kids in Klaipeda region and later to expand the business in other big cities in Lithuania. ...read more.

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