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DELL computers has utilized the IS/IT market.

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  • Essay length: 3097 words
  • Submitted: 19/06/2006
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University Degree Marketing

The first 200 words of this essay...

Executive Summary:

From the research and report provided here, people would get a clear idea of how well the DELL computers has utilized the IS/IT as a factor for the successful running of their business and popularity in selling desktop PCs. Dell is by far the most renowned name in the computer industry. It is headquartered in the Round Rock, Texas; Dell is a premier provider of products and services required for customers worldwide to build their information-technology and Internet infrastructures. In this report we are going to analysis how IT/IS played a role in DELL company. We also would be identifying the position that DELL has acquired using some of the techniques that we studied. Among them are value chain analysis, Boston box portfolio analysis, and McFarlan's application matrix. Using the techniques above we are going to evaluate and conclude some facts with the information we collect from these techniques. In this report we would also include how the implementation of IS/IT affects the social life as in how does it affect employees, what are the ethical and privacy issues regarding the implementation of IS/IT.

Inputs into Information Systems strategy:

Business Strategy

Dell's strategy

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