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Explain how the functional areas describes cooperate with each other at toyota UK Burnaston

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Explain how the functional areas describes in 2F cooperate with each other. Help the business to achieve its aims and objectives. For Toyota to meet its objective and become No1 car producer by making the best cars and ensuring total quality the functional areas at Burnaston seek to cooperate in the following ways. In terms of day to day manufacturing of cars at the plant the "Pull system" demands coordination of marketing and sales, administration, production and finance. Marketing & sales Marketing have a very important role to play in selling the cars that Burnaston manufacture because without this element then the customers wouldn't know the cars existed therefore resulting in no sales. They present the cars to the public by advertising which is funded from the finance department & also checked by the admin department. The types of advertising vary according the specific market Toyota are trying to access & the product they are selling. When the advertising from the marketing & sales results in a sale from either there website or Showrooms, the order is passed on to the Admin department from which it will be processed to the production line. Marketing and sales are closely coordinated with production due to the fact that no car is made until it is ordered therefore enabling the customers to have what they won't. ...read more.


This ensures that Toyota Burnaston achieve its aims & objectives by operating successful departments for which the Finance of these departments play a big role. Administration - This department requires funding to pay the suppliers & all the wages. This ensures that the admin department has enough money to pay for the supplies of materials & that the workforces in Toyota are also paid. Marketing & sales - This department requires funding to launch any new advertising campaign or to do any market research to launch a new product line. This is vital for Toyota because they need to introduce new products, such as the Auris to keep in the public eye enabling Toyota to promote more efficiently. Production - This department is controlled via the admin section but still requires funding to enable the purchase of raw materials to product the cars that Burnaston manufacture. If no finance could be provided to this area then the Burnaston factory could be in serious trouble has if no cars are manufactured, then no money is coming into the factory causing Burnaston to run into dept. The finance department are also is in charge of ensuring that all profits are collected which are recorded by the admin department & that all production cost are covered which include fixed & running cost. ...read more.


The overall viability of the project would be estimated by management finance and administration who would consider the costs and the benefits & therefore would decide the future of the car. The costs that Toyota will have to pay are for the retooling production costs so bringing in more machines, also paying the employees the training of the employees and the recruitment of employees. They also have to pay the costs to the suppliers for the materials. Toyota has to also pay for the marketing like the website to keep that up and running it need to be paid for. The costs include: - Retooling of production lines to manufacture assemble new components, the Fixed Cost. - Wages & training for the staff that would operate the production line. The staff would require training so that they know how to successfully produce the car. - The suppliers might be at risk because they would have to invest in new machinery to product the required parts that Toyota need. - Toyota will have to pay for marketing to actually sell the car. The main benefit in introducing a new product line is that it keeps Toyota in the public eye & ahead of any competition. Also, the new product line might result in increased profit for Toyota & also helps to expend the company further. ?? ?? ?? ?? 1 Toyota Burnaston 2C Case Study - James Banton 10c ...read more.

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