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University Degree: Management Studies

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  1. Aldi. A critical evaluation and audit of its Structure, strategy, culture and management/leadership

    * An interview with the top management who formulates strategies for Aldi could be done so as to understand the mind of the strategist and the competitors they consider while framing their strategies. * A comparative analysis of the position of Aldi could be done so as to understand the market position of Aldi with its core competitors. * A clear understanding of the work force and areas where new staff maybe introduced to reduce the work load. 1.2 Background of Aldi * The Aldi is based in Essen, Germany.

    • Word count: 7001
  2. The Nike environment is a two-way, matrix organization, where team members often report into two areas such as geography and a global function. In the Nike brand, teams work across footwear, apparel and equipment product engines. Being a prospector, Nike

    The Nike environment is a two-way, matrix organization, where team members often report into two areas such as geography and a global function. In the Nike brand, teams work across footwear, apparel and equipment product engines. Being a prospector, Nike is continuously searching for new products and markets to exploit. Figure 1.1 Nike Matrix Structure As Nike is a formal organisation, it has adopted a matrix structure for its organisation. Nike adopted the matrix structure because it operates on two areas; the geographical environment and global functions in six geographies-North America, Western Europe, Eastern/Central Europe, China, Japan and emerging markets.

    • Word count: 2342
  3. Organization Structure & Design Project. Our team has focused on a US subsidiary company, II-VI Singapore Private Limited in our project to study how this organization changes, in term of strategy, structure and design, in responding to internal and exter

    II-VI Singapore brought for the first time world-class CO2 laser optics manufacturing to Asia. II-VI Singapore's mission is to supply infrared optics of the highest quality and at the best value. These optics are used in a variety of laser systems, such as CO2, Erbium and Yag, for cutting and welding as well as for medical and tabletop manufacturing applications. A dedicated II-VI Singapore and China team of technicians strives hard to provide their customer with the best quality & value products as well as quick responsive service, which in turn deliver 100% worldwide customer satisfaction. II-VI (Suzhou) Optics Co.

    • Word count: 3188
  4. Analysis of Agora supermarkets of Bangladesh and the potential for online marketing.

    Recently the expansion of these super stores is happening rapidly because of customer demand. Rahimafrooz Superstores Ltd. (RSL) made a breakthrough in the urban lifestyles by launching the first retail chain in the country, 'Agora'. The name of Agora is entwined with the glory of the Agora's marketing policy 'To create better environment for customer.' In 2000 Agora was introduced to the world.Currently there are four Agora outlets at Gulshan, Dhanmondi, Moghbazar and Mirpur in Dhaka. With many more coming up at important locations in Dhaka and other major cities, Agora is endeavoring to fulfill the everyday shopping needs of the urbanites through fair price, right assortment, and best quality.

    • Word count: 4946
  5. The Role of Intuition in Management. Could Intuitive skills be planned and practised? Or does it lead to improper Decision making?

    Also to discuss how Intuition really help managers to make good decisions. 2.0 Nature of Intuition Intuition is the ability to know when a problem or opportunity exists and select the best course of action without conscious reasoning. (Wood, Wallace et al.2001, p. 490) which is also defined as go with your "gut feeling" or what you understand to be right in a situation. On the other hand 'Intuitive decision making' is an unconscious process created out of distilled experience.

    • Word count: 3526
  6. The global business environment and its impact on Nestle.

    so that the reader will easily identify the details and the data and findings which I went through for the past few weeks and get the optimum result out from this report. We were supposed to choose an organization and to analyze the combination on how the company communicates with its stakeholders of the impact of and globalization to the organizations communication process. The reader of this assignment will be educated about the Nestle Corporation and how the globalization challenges the present managers and what steps they have and can take in order to overcome those challenges in communicating with their internal and external parties.

    • Word count: 7795
  7. Case studies - Why did Morgan Stanley underinvest in information technology? Blockbuster vs. Netflix: Which will win out?

    While greater investment in information technology would certainly push productivity higher, one should not underestimate the transition taking place in the labour market. 2. Why was the merge with Dean Witter disruptive for the company? The merger was disruptive for a multitude of reasons. One being that the companies' technology was never implemented properly causing countless hours of problems which caused the company to lose much needed revenue and profit. This caused the brokers to be inadequate with the tools necessary when assisting their clients.

    • Word count: 1673
  8. International Strategy of Starbucks. At present, the company uses three different strategies of entry mode: Licensing, whollyowned subsidiaries and Joint venture.

    Our mission: to be a global company, making a difference in peoples' lives by leveraging our brand and the coffee experience to foster human connections."(www.starbucks.com) Starbucks; development strategy adapts to different markets addressing local needs and requirements. The key success of Starbuck's international strategy comes from their international entry mode strategy. Entry modes strategy is the way to create possibility by positioning company's products, technology, human skills or other resources to enter into the foreign country, also helps company to determine goals, resource and policy in order to direct their international activities toward a sustainable international expansion.

    • Word count: 2317
  9. Euroland Foods S.A. is one of the leading European producers of ice-creams, yogurt, bottled water, and fruit juice. After a brief overview of the given case study, the first part of the first question will evaluate the extent to which the various given me

    Its products are being sold throughout Scandinavia, Britain, Belgium, the Netherlands, Luxembourg, western Germany, and Northern France. The company was founded in 1924 by Thei Verdin, a Belgian farmer. The company went public in 1979, and, by 1993, was listed for trading on the London, Frankfurt, and Brussels exchanges. In 2000, Euroland Foods had sales of almost EUR 1,6 billion. Ice-cream is accounted for 60% of the company's revenue: yogurt, which was introduced in 1982, contributed about 20%. The remaining 20% of sales was divided equally between bottled water and fruit juices. Euroland Food's flagship brand name was "Rolly".

    • Word count: 2355
  10. Promote me Business Plan. Promote Me will be an internet based company that enables its users to promote their underground art on-line free of charges. It will present a great opportunity for the amateur artists to make their work public.

    however we believe the majority of the interest will come from working class, male and females between the ages of 15 to 26; hence our target market. Key Risks Exposure will be the greatest risk for us in this business, if we fail to get anyone signing up to or even visiting our website we will be unable to sell advertising space and unable to attract industry professionals. We will overcome this risk using affective SEO (search engine optimisation) and our extensive marketing strategy which includes promotion from a promotions company (PHAT)

    • Word count: 4434
  11. My focus shall remain on the implication of RFID technology in the retail industry and the organisation I have chosen to write about is Marks & Spencer. Marks & Spencer had a technical trial of RFID technology in the advent of 2003 and later they st

    We know that environment has a wide range of effects over any organisation's performance. Factors such as, competition, global economy, social changes and changes in technology impact the performance of any organisation and makes the overall environment more complex and uncertain. Before discussing the technology in use, the PEST analysis of Marks & Spencer would be very important. PEST Analysis By doing the Pest analysis, we can explore the external macro environment that effects an organisation. These factors are categorized as political, economical socio-cultural and technological (See Appendix.

    • Word count: 4008
  12. Insight Into The Pharmaceutical Giant: Johnson&Johnson. The overall aim is to critically evaluate the strategies that J&J pursues. In addition, by benchmarking key competitor companies, the strategies operating within the industry are assessed. Finally,

    * Animal Health Products * Bulk Chemicals, Capsules, etc. Products sold by one manufacturer to another at an intermediate stage in the manufacturing process. From 1999 to 2002, pharmaceutical sales increased worldwide by about 25 percent to USD 424 billion. With regard to both size and dynamics, the U.S. market is in the lead, which occupies 47 percent of the total market. (VFA, 2003) Pharmaceutical industry has been one of the most important industries, and the value added to the economy by this industry is among top industries in most of the countries.

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  13. Strategic Management Case Study. As one of the worlds largest media conglomeratesNews Corporation, its main aim is to seek appropriate strategies to expand to own multiple forms of businesses, it has already covered almost all the fields in media fr

    (Dobson&Starkey, 1993) It is very important that an organization considers its environment before beginning the marketing process. In fact, environmental analysis should be continuous and feed all aspects of planning. (marketingteacher.com) Generally speaking, the organizational environment is subdivided into the internal environment, competitive environment and general environment. Modern organizations increasingly find that they are facing a more complex environment, thus PEST analysis is used to analyze the external environment of News Corporation and SWOT analysis are also applied to explore the internal environment.

    • Word count: 5181
  14. Working title for the dissertation is Business Analysis of Large-sized Enterprises Applying ERP System in China. In this proposal I focus on ERP system applications in Chinese large-sized enterprises

    Understanding such effects may enable them to be more proactive in planning for multinational ERP implementation. Mainstream ERP research emphasises their studies basic on western ERP package implementations (Davison, 2002). In contrast, my research focuses on Chinese enterprises and the implementation of Chinese style ERP packages. Firstly, the reason I select my research site as China is that it is a prominent market. The ERP industry has experienced a high growth in China in last decade. Being encouraged by Chinese government and threatened by overseas rivals after accession to the World Trade Organization, more and more domestic enterprises selected ERP systems.

    • Word count: 3423
  15. The Analysis of Mobile Communication Service Sector of China. In the following parts of the dissertation, I will use PEST and Porters five forces analysis to structurally analyse the remote environment and operating environment. In most cases, people

    Of course, MCSS is not an exception. The number of mobile customers in China reached 393 million at the end of 2005, compared to 145 million in 2001 (Figure 2.1), and Ministry of Information Industry of China, (MIIC) estimated the number would hit 440 million in 2006. [1] Figure 2.1: 2001-2005 Mobile Customer Number In the past five years, the revenue of MCSS has increased at a high rate. In 2005, the revenue of MCSS was �522 billion (�37 billion, �1 = �14.1), which covered 45.1 percent of the total revenue of TSI with an impressive growth rate at 17.2 percent.

    • Word count: 7007
  16. An Analysis on The News Corporation -Its bases of growth and strategies since the 1980s

    Murdoch obtained his first newspaper, 'The Adelaide News', by inheritance on the death of his father in 1952. He was then still an undergraduate at Worcester College, University of Oxford. In 1953 he returned to Australia and assumed control of the paper, rapidly improving its fortunes. By the end of the decade he had acquired a News South Wales-based newspaper chain, Cumberland Newspapers, the Sydney 'Daily Mirror' and Melbourne and Brisbane's 'Truth'. 1964 saw him buy a stake in Wellington Publishing, New Zealand's largest media company.

    • Word count: 4352
  17. "Information technology vitally assists in overcoming barriers to entry to competition in most industries." Critically discuss this statement stating whether you agree or disagree.

    Relying only on IT or Techonology can be very dangerous (Gallaugher 2010). There are millions of Internet based firms that started business relying only on IT and failed to sustain in the Industry. For example Fiveminfotech.com entered in software industry in Bangaldesh based on few software developers and analysts. Instead of establishing new approaches they just produced some same software available in the market. As a result, this firm failed miserably. New competitors and copycat products create a race to cut costs, cut prices, and increase features that may benefit consumers but erode profits industry-wide.

    • Word count: 2440
  18. Strategic-Marketing-Management. This report is a study of principles of Strategic marketing management by considering Marks and Spencers Clothing business. In this report the Marketing Planning Process has been discussed and the MPP has been applied to

    2.1 Assessment of Marketing Planning There are numerous advantages of adopting a marketing planning process by an organisation. The various stages involved in the marketing planning not only helps organisation to focus on its weakness to achieve the desired objectives but it also devises a proper strategy to achieve it. By setting a mission in the marketing planning process, the organisation not only sets its long terms goal, but it also gives a direction to the management for the future.

    • Word count: 7680
  19. Evaluating the different sources of business finance.

    Business Angels Business angels means that family members and friends of a business owners who are common sources of finance for a private limited company. They are most likely to invest due to their relationship with the business owner. Family members and friends provide a small amount of equity funding. Although, it is relatively easy to obtain money from family members and friends without paying any interest. Advantages and disadvantages of business angels If the business owners finance in the business by get the money from family members and friends, than business will be benefited because against that money no need to pay any interest.

    • Word count: 6581
  20. Operation studies of Mandom Group of Japan. The main purpose of this report is to study Operation and Total Quality Management knowledge in real situation. The scope includes how critical operations management decisions are made in a company, how competit

    The research results are used in a prototype of the new product, together with a detailed specifications. The prototype is then reviewed through design meetings and tested on quality, safety and whether it applies directly to the troubles and dissatisfactions that consumers have before its mass production. After the product is on sale, Mandom will implement verification as the last part of the product design process to research customer satisfaction level and collect feedback for further improvement. For Mandom, services are important to customer satisfaction.

    • Word count: 4006
  21. Systems and Divisions of Hewlett Packard India.

    HP entered into the computer field in the year 1966, with its first 1000 design jet series. Slowly and gradually it followed the path of success and now it is the biggest IT Company in the world with a 98% market share the printer segment. Recently its major acquisition was Compaq and IT Automation company Opsware for $1.6 billion FIG.1 : HIERARCHIAL CONTROL MODEL HP INDIA HP is broadly categorized into five main systems/divisions namely 1. Finance and Accounting 2. Information Technology 3. Operations 4. Marketing 5. Transportation. There are several other departments in the company but it is not possible for us to name all in this project report .So, as we are five members in the group, we would be focusing on the five main systems of the organization.

    • Word count: 2098
  22. Three main categories of information systems serve different organizational levels: operational level systems, management-level systems, and strategic-level systems. Case study of Haier Appliances (India) Private Limited.

    Washing Machines Haier, with a mission of "customer-oriented design", pays great attention to safety, health, and the environmental concerns of consumers in designing its products. Haier has introduced a series of new hi-tech environmentally-friendly washing machines, staying ahead of the market trend and demonstrating the technological innovation capability of the company. Freezers Haier is China's first freezer maker to receive TUV International Safety Certification, and was the first to receive a no-fluorine certificate from the United Nations Development Programme Vacuum cleaners Developed with the Haier spirit of continuous innovation, Haier dust collectors consistently lead the trend in the dust collection market.

    • Word count: 4087
  23. Global marketing study. This report will be discussing about Brandix which is a Sri Lankan garment manufacturer planning to go in to Japan market.

    This report will give a brief description about Fashionable, a readymade garment company from Australia who want to enter into the Japanese market with their readymade garments. This report will also give information about the Japanese market. The main aspect of this report will be to discuss the various modes of entries available and the most suitable mode of entry Fashionable should choose to enter the Japanese market with its advantages, disadvantages and reasons to choose that particular mode of entry over other options.

    • Word count: 2076
  24. Donner Company is a Service oriented Manufacturing Company that makes printed circuit boards as per the specifications of its customers.The scope of this document is restricted is to a study and analysis of the operations of the company.

    A Brief Description of the process flow is detailed below. Sales Stage - Process Flow The Sales stage involves bidding for the customer's specification with a concrete proposal. The Sales stage starts from the Proposal Preparation to the Acceptance of the Proposal. The Proposal has the quoted cost and the quoted delivery time - which are estimated based on the inputs from the Operations team. Once the order is accepted, the customer design is studied for feasibility. Factory order showing delivery date, the number of circuits, the material specifications and sequence of operations is written and the order is logged into the order system (log file)

    • Word count: 5786
  25. TNC case study. The British television industry is a competitive industry with long-term players such as the BBC. However BskyB has proved to its consumers and to the industry of the immense power and firm hold it sustains. We can understand this by highl

    Both companies had begun to struggle financially and were both suffering terrible financial losses, but after their merging, some respite was gained. Generic Strategy & Competitive Advantage British Sky broadcasting managed to gain immense competitive advantage, an advantage that a firm has over its competitors, allowing it to generate greater sales or margins and/or retain more customers than its competition (Exploring corporate strategy, 8th edition, pg3) By doing this they used a good Generic strategy, Basic approaches to strategic planning that can be adopted by any firm in any market or industry to improve its competitive performance.

    • Word count: 2190

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