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University Degree: Management Studies

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  1. Classic Airlines Marketing Solution

    One of those programs that are being cut is the revisions of the Frequent Flier Program that their customers have grown to use and love. Even though Classic is still standing their ground, due to the uncertainty of flying and the rise in air prices, Classic has seen a 19% decrease in their number of Classic Rewards members and a 21% decrease in their flights. They have also noticed that a lot of their customers have been jumping ship and running over to their competitors who have better prices and services.

    • Word count: 2255
  2. Were business schools to blame for the financial crisis? What should business schools do to help prevent similar crisis in the future?

    The cause of the financial crisis cannot easily be pinpointed on any one reason, but instead a number of causes that have been critically debated in the search to find an explanation in order to prevent future occurrences. Corruption and ignorance has been put forward as an explanation for the crash, with lack of knowledge and skills from MBA graduates to deal with high-risk situations and decisions under pressure. The lack of ability of business schools to use more critical techniques and to teach efficient and effective response to economic events (Currie et al., 2010)

    • Word count: 1085
  3. Assignment on Strategies Adopted By Zappos.com MBA2: Strategic Management

    3.0 Vision, Mission and Top Objective of the Zappos.com 3.1 Vision To provide a legendary customer experience. 3.2 Mission Statement Our mission is to position Zappos.com as the online service leader. If we can get customers to associate the Zappos.com brand with the absolute best service, then we can expand into other product categories beyond shoes. 3.3 Top Objective ?Our number one priority as a company is our company culture. Our whole belief is if we get the culture right, then most of the other stuff, like building a long-term brand or delivering great customer service, will just naturally happen on its own.? (www.missionstatements.com accessed on 10/11/2011)

    • Word count: 4622
  4. Explain the Keiretsu inter-structure, and discuss why it is no longer the case that the keiretsus are a source of competitive advantage.

    This group bank helped to raise capital that was used in expansion projects. In others words, generally during this period, banks consolidated, increasing the power of Zaibatsu related to banks. After post- war II, seriously damaged by the effects of the war, Japan tried to set out to establish its industries while the occupation forces endeavoured to abolish the Zaibatsu organisational structure in an attempt to undermine the strong conglomerate networks that controlled the Japanese industrial enterprise. In this time, the concept of ?harmonious? work environments wasn?t present as worker dissatisfaction; however the successful adaptation of Western practices and improvements

    • Word count: 3320
  5. The purpose of this assignment is to critically evaluate the Learning and Development function of my employer, the Office of the Prime Minister (the OPM), Jamaica and to suggest ways in which they could be improved

    Their viewpoint on the subject area was that of a ?theory of action?, a derivative of the sociological theories of knowledge and the action frame of reference (Berger and Luckmann, 1966; Parsons and Shils, 1951). Argyris and Schon also distinguish between single-loop learning and double-loop learning. Developing Knowledge of Action-outcome The process within the organization by which knowledge about action-outcome relationships and the effects of the environment on these relationships is developed, referred to as organizational learning. Unlike individual learning which involves relatively permanent changes in an individual?s behaviour, organizational learning involves the development of a knowledge base which would make a change possible.

    • Word count: 3842
  6. Online Banking and the Problem of Fraud.

    Technology Background of the Issue E-banking includes the systems that enable financial institution customers, individuals or businesses, to access accounts, transact business, or obtain information on financial products and services through a public or private network, including the Internet.5 Hundreds of financial institutions offer online banking services, making it possible to pay bills, check account balances, and transfer funds using software.6 Customers access e-banking services using an intelligent electronic device, such as a personal computer (PC), personal digital assistant (PDA), automated teller machine (ATM), kiosk, or Touch Tone telephone.5 While the risks and controls are similar for the various e-banking

    • Word count: 1207
  7. E-Business Evaluation of Tesco.com

    With the fact that Tesco has been a central study point of e-business, this report provides an study of Tesco?s e-business. Focusing on how Tesco?s been handling their e-business, the report includes the depth analysis of Tesco?s e-business strategy and working procedure. This report also details the current and future e-business analysis of Tesco recommending the view point of strategies they apply and concludes with a discussion on strategies for addressing a new world e-business strategy. ________________ 1 Introduction TESCO is a UK-based multinational grocery and general merchandise retailer operating 14 markets across Europe, Asia, and North America.

    • Word count: 7735
  8. Our group assignment chooses Argos as the organisation of choice reflecting on its e-business strategy.

    Argos has now 700 stores all over the United Kingdom and the Republic of Ireland. They are also offering the online and over the phone services. The organisation employs about 33,000 people around the business. (http://www.homeretailgroup.com/home/about/history/) At the moment, Argos is known as one of the UK?s best-know retail brand name and most important for home products and wide-ranging goods retailer. It is one of the organisations that are giving to their customers a lot of choices, opportunities, and convenience, which make them unique and different from their competitors. Part1: Critically assessed how e-business technologies have altered the nature of competition within Argos industry sector.

    • Word count: 2972
  9. Ethical and Strategic Issues in Management: Starbucks

    1.1 Market Share The market is dominated by three main players; Costa, Starbucks and Caffe Nero. Costa is marginally the largest operator of coffee shops owning 27% of outlets in comparison to Starbucks 25% as can be seen in Fig 1. Fig. 1 Leading operators in the UK coffee market measured by % of outlets (Mintel, 2009) However, Fig. 2 demonstrates Starbucks dominance in the market, turning over considerably larger annual revenue than their competitors reflecting larger sales per outlet.

    • Word count: 4671
  10. Contemporary Business Issues - the main two topics I will discuss in more depth are environmental issues and technological paradigm shifts.

    So at the moment the UK which means that there is a fall in Gross Domestic Product also knows as GDP, investments and spending go down as there is less disposable income. The only thing that goes up during recession is the unemployment rate as many employees are made redundant as companies cannot afford to keep them on. Legislations. Legislations are laws set by the government in which all businesses must stick to and follow at all times. Legislations are there to stop businesses exploiting their powers.

    • Word count: 2570
  11. Transaction cost economics (TCE) is similar to game theory where all the parties to the contract is assumed to understand the strategic situation and will position themselves accordingly;

    In the world today globalization plays a major role. Specialists are emerging as firms no longer see the need to vertically integrate. New modes of transportation: - air travel, interstate trucking were introduced. The computer has made communication almost instant. Banks have large sums available for investment based of the firm?s ability to pay back. Changes in production technology create better quality of goods at lower costs. Government regulation increased and this changed how firms compete in the marketplace. TRANSACTION COST DEFINITION Formal definition of ?Transaction costs? is rare in the literature.

    • Word count: 1728
  12. Research Paper Risk Management for Airport Managers

    The incident that killed the teen was inspired by the 9/11 attack. Using the example above in addition to the worldwide economic development, the aviation industry started to become increasingly vulnerable to threats and other potential dangers. (Godara, 2009) The integration and improvement of the air carrier risk and safety departments introduced new duties and responsibilities for aviation managers. Usually the CEO, vice president, and the board of directors are responsible for the airlines risk management principles and strategy but the planning, execution, and maintenance of the aviation companies risk management plan falls in the hand of the risk manager.

    • Word count: 3187
  13. Effective Communication in the Workplace. The author will demonstrate how effective communication has been a key element in Ascendant Technologies Ltd growth and success since 2003.

    Human Relations Approach focuses on the social and emotional needs of the workers and that managers can get work done by addressing these needs. Chester Barnard (1938) suggested they were ?co-operative social systems, as opposed to machine-like technical structures? (Ian Brooks, 2003: 128-130). Elton Mayo (1880-1949) believed that workers were not just motivated by money and that they would be better motivated by having their social needs addressed at work. One of the most famous experiments is the Hawthorne Studies (1924-1932)

    • Word count: 2267
  14. Five Forces analysis of More Than insurers.

    Although echoice are less than two years old, the business is now growing rapidly and predicted to be on target for the forecasted growth intended. Part of the echoice strategy is to have a Core Operating Ratio (COR) of 96.5%. This means, if the company achieves the COR target they will be effectively growing the business at the right cost. To do this the organisation must ?Create a competitive strategy that must establish a profitable and sustainable position against the forces that determine industry competition ?(De Wit Meyer, M 1999)

    • Word count: 3803
  15. What makes a family Business Successful?

    The overlap can create an outstanding business performance but it may come at an expense. Kenyon-Rouvinez explains the overlapping of systems can lead to conflicts in the decision-making of the business because ?families are governed by equality, inclusiveness and caring feelings. Business, on the other hand, are governed by meritocracy, selectivity and critical analysis.? (2005, pg. 4) Carlock and Ward explain that families are more concerned about emotions therefore they become resistant to change. However a business must take an approach different to the family in order to survive. They focus on the external environment and how they can improve the life of the business through key success factors (2001, pg.

    • Word count: 4082

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