...UNIT 22...

MANAGING TEAMS

BTEC BUSINESS

MRS R.J.ATKINS

...B12...

Contents Page

Introduction - 3 -

What are Teams? - 4 -

Types of Teams: - 4 -

Key Features of a Team: - 5 -

Strategic Aims & Objectives of BMW: - 6 -

Keys Ways in which BMW use teams to help meet their Strategic Aims and Objectives - 6 -

The way BMW used high achieving teams to help accomplish the strategic aims and objectives of the company. - 7 -

Tuckman's Theory - 9 -

Recruitment & Selection - 10 -

Belbin's Theory - 11 -

What is Task & Process - 12 -

Qualities of Effective Team Members - 13 -

Qualities of an Effective Team - 14 -

Leadership - 16 -

Leadership Styles - 16 -

Interview with Louis Strover - 17 -

What Skills are required? - 18 -

Effects on Having a Leader with Weak Interpersonal Skills - 19 -

Recommendations - 21 -

The Importance of Interpersonal Skills to Achieve Targets - 22 -

Bibliography - 24 -

Unit 22:

Managing Teams

Introduction

The private limited company BMW was officially founded as a public company in 1922, but traces its origins to the pioneering days of German aviation all the way back to 1913. Two of these pioneering men, Karl Rapp and Gustav Otto, are credited by BMW as the founding fathers. However, BMW owes its actual founding by three men known as Josef Popp, Max Friz, and Camillo Castiglioni. These men brought BMW through many turbulent times in the company's early life, as well as taking the company public in 1922 to form BMW AG. Beginning with aircraft engines, BMW produced a variety of products in its early years, eventually moving to motorcycle production in 1923 and automobiles in 1929.

BMW are a large business with the headquarters based in Germany and another 15 plants spread between Europe, America, South Africa and Far East Asia (China).

In 1992 BMW decided to build a car plant in the USA so it emphasis's its status as a global player. They opened a plant in Spartanburg in South Carolina designed specifically for the production of the BMW Z3 Roadster and from there it was distributed all over the world.

In 1994 BMW purchased the British-based Rover Group in order to expand rapidly and gain a presence in market segments in which it had not been previously involved in. The Rover Group has the bands of Land Rover, Rover, MINI and MG. to modernise the plant, the task for the next few years was to rejuvenate the product lines. Not long after in 1998 BMW acquired the right to name Rolls-Royce for cars, at that time of production the Volkswagen Group were building the Rolls-Royce. In accordance to the agreement, BMW was not permitted to exercise the brands until 2003 but they already started planning new models and a new Rolls-Royce vehicle factory in Goodwood, West Sussex.

As the cost of restructuring The Rover Group had risen even more sharply, the prospects of the company were looking increasingly bleak. So in 2000 BMW sold The Rover and MG for a nominal price of ten pounds not long after Land Rover was also sold likewise, BMW retained the MINI brand.

The BMW Group has been focusing systematically on selected premium segments in the international car market in 2000 with the brands BMW, MINI and Rolls-Royce Motor Cars. The model range in the premium segment of the lower midsize class has been extended with the new BMW 1 Series, and the large coupe and convertible segment has witnessed the appearance of the BMW 6 Series over the subsequent years.

In 2001 the MINI brand was launched with production commencing at the Oxford plant. In 2003 BMW assumed brand responsibility for Rolls-Royce Motor Cars, concurrently with the construction of a new worldwide head office and manufacturing plant in Goodwood in Great Britain.

Task 1 (P1)

What are Teams?

A team comprises of a group of people linked in a common purpose, they are especially appropriate for conducting tasks which are highly complex and have many interdependent subtasks.

Teams normally have members with complementary skills and generate synergy through a coordinated effort which allows each member to maximize his/her strength and minimize his/her weaknesses.

Types of Teams:

Creating a team makes it possible to identify within the business the man power necessary to meet the organisations objectives. It makes it easier to identify how many people are needed and what skills they should have.

There are two types of teams:

Formal Team - A team is created for a specific purpose, they are sometimes recognised as being an official and will normally perform a set task or either a group task.

Informal Team - This type is less structured whereby a little group is formed together just to talk about issues they may have with college or university etc to their class representative who can do something about the issue.

These teams are formed and split into many other different teams which I have stated below:

* Interdependent Team - No significant task can be accomplished without the help of all team members. Team members typically specialize in different tasks and the success of every individual is inextricably bound to the success of the whole team.

* Independent Team - Where all team members each perform the same basic task but each individuals success is primarily due to each individuals own efforts.

* Self-managed Teams - A manager acts as a team leader who is responsible for defining the goals, methods and functioning of the team. The main idea of the self-managed team is that the leader does not operate with positional authority. Self-managed teams operate in many organizations to manage complex projects involving research, design, process improvement, and even systemic issue resolution, particularly for cross-department projects involving people of similar seniority levels. As a self-managed team develops successfully, more and more areas of responsibility can be delegated, and the team members can come to rely on each other in a meaningful way.

* Project Teams - A team which is used only for a defined period of time for a separate, concretely definable purpose. Members of these teams might belong to different groups, but receive assignment to activities for the same project, thereby allowing outsiders to view them as a single unit.

* Sports Teams - A group of people which play a sport together i.e. football, rugby, athletics etc, members include all players, even those who are waiting their turn to play, as well as support members such as the team managers and coaches.

* Virtual Teams - Members joined together electronically, with nominal in-person contact. Virtual teaming is made possible with technology tools, especially the Internet thus allowing teams to be formed of players otherwise unavailable. Businesses build their competitive edge on the capabilities and efficiencies of these virtual teams.

Key Features of a Team:

Teams frequently consist of employees from different levels within the organisation who specialise in different areas which is why team work can make a major contribution to organisational productivity and effectiveness. By working together, the team is able to do more together than they could do if they worked as individuals. Businesses use teams because majority of ideas can be shared between everyone leaving the team the ability to make decisions and solve problems. As a team consists of many people there is a high possibility of for the team to meet deadlines more effectively as they can probably share the workload as they will be more effective and highly motivated. Teams can share information one has gathered and discuss the factors of that information and also use time effectively.

Strategic Aims & Objectives of BMW:

BMW like all other businesses have strategic aims that they need to abide by as they influence the company's structure and how decisions are made. These aims are as stated as below:

* Identifying potential and encouraging growth

* Knowing what they represent

* Recognising where their strengths lie and making the best use of every opportunity

* Following a clear strategy

The result is hopefully a success which sees that the BMW Group continues in its strong position and from research through to sales it shows that BMW Group is committed to the very highest in quality for all its products and services.

In order to achieve these aims the use of teams at BMW must be at a great standard and high quality meaning everyone in the team must be specially skilled at what their doing making sure they know what their doing and what to achieve.

For aims to be at an affect they need to be SMART:

Specific

Measurable

Achievable

Realistic

Time Related

The teams at BMW now are high achieving moving from a traditional production line format to a team based approach. Using a traditional production line meant that the workers felt isolated, bored with the work they were given and never really felt as part of the team. This would lead to staff leaving the company as they would feel their not needed in the company no more. Bringing this form of method has changed a lot at BMW, technology has replaced workers, cell production has replaced the production line and the emphasis is on self managed teams. This has helped BMW to replace conflict culture at one of their branches where the staff felt they were apart from the management.

Keys Ways in which BMW use teams to help meet their Strategic Aims and Objectives

BMW uses teams as there are many outcomes to using them and advantages in helping the business to grow.

Using teams has an affect at BMW as majority of ideas are brought together. At BMW this helped them as over 8,000 ideas came from the staff themselves and because of that it has helped in saving BMW £6.3 million and their production targets increased by a massive two thirds over the past year. This is a vital and important to BMW as it helps them to grow making them meet their objective of finding their potential and encouraging growth.

Teams also have the ability to make decisions and solve problems when something needs to be done. BMW have talks every fort night where the staff can plan, make decisions, suggestions and have their point of view heard. This helps the staff to realise and take notice of where their own inefficiencies lie. This plays an important part as again it does help with the growth of the business but also helps them to meet their strategic aim of ensuring that BMW's staff recognise where their strength lies.

Using teams at BMW allow the workload to be shared as their more effective and highly motivated. This has been effective to BMW as the staff is more willing to contribute and be involved in the work, importantly in meeting their strategic objective in taking every opportunity as it comes in order to gain the best from it.

Advantage to teams is that different people specialise in different areas so when something goes wrong there is always a person to make it right. At BMW the use of teams meant that the whole workforce is now seen as being less divided and more cohesive with a greater degree of respect all round. This will help the business grow in the sense that they will always be succeeding and not failing and it meets the strategic objective of knowing what they represent.

The way BMW used high achieving teams to help accomplish the strategic aims and objectives of the company.

A high achieving team is able to mange itself as high achieving teams have a number of qualities, they are specialist focusing on specific tasks for example in BMW there are a number of different departments i.e. HR, finance, Research & Development etc each focusing on a particular tasks. At BMW this is an advantage as working together makes the process faster and more efficient as everyone can help one another in a project that involves everyone. This helps to meet the strategic aim of following a clear strategy because teams will have orders to follow and with everyone inputting their skills and knowledge into a project they are ensuring that everything is correct and the project is a success. However a team that does not have a specific focus will affect the business because the staff will not know what they are doing leaving everyone doing their own things and not following clear goals.
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Sharing ideas plays an important role in high achieving teams as individuals feel more involved in the work as some may feel more valued because their ideas and queries are taken more seriously. At BMW team members will feel more confident and strong inside meaning they will feel more empowered because of their involvement in the work. They would not feel there in a hierarchical system whereby the workers would feel alienated from decision making, stifling initiative and leading to a dependency culture. This meets the strategic aims of recognising where their strengths lie because the involvement of ...

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