• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Strategic Management

Extracts from this document...

Introduction

Contents 1. Introduction 3 2. Theoretical Framework 4 2.1 SWOT Analysis 4 2.2 PEST Analysis 4 2.3 The Value Chain 4 2.4 Generic Strategies 5 2.5 Porters Five Rival Forces 5 3. Industrial Environment of Intel Corporation 6 4. Strategic Environment of Intel Corporation 7 4.1 Cost leadership 7 4.2 Differentiation 8 4.3 Focus 8 4.4 Intel Five Rival Forces Strategy 9 5. Intel's environmental analysis Internal & External 10 6. Mission & Vision 11 7. Conclusion 12 8. References 13 1. Introduction Every business uses Strategic Management to make progress, a simple and precise definition of Strategic Management can be as "a process of developing and executing a series of competitive moves to enhance the success of the organization both in the present and in the future" (Answers, 2007). Strategic Management process requires corporations to insure its success, Corporations has to anticipate possible changes in the environment, customers, technology and take Strategic decisions for the success of the organization. In this report we will discuss the followings * The main strategic decisions taken by Intel Corporation, * Make use of some common strategic tools to demonstrate the findings. * In addition to this we will also discuss the mission and vision of Intel corporation's * Finally a conclusion will be made. As stated, on Intel's corporate website, Intel Corporation was founded in 1968 by Bob Noyce and Gordon Moore based in Santa Clara, California USA. ...read more.

Middle

It saved another $1 billion in 2004, and it is targeting $500 million more in 2005. That's beginning to add up to a lot of money" (Takahashi, 2005). 4.2 Differentiation Differentiation can be defined as "in a differentiation strategy, a firm seeks to be unique in its industry along with some dimensions that are widely valuable to buyers" (Porter, 1985). Intel is Differentiation into new products dimensions apart from the main products described earlier in the introductory part of this report; Intel is diversifying into different products "including consumer electronics, wireless communications and health care. And rather than just microprocessors" (Edwards, 2006). 4.3 Focus According to Porter "the focus strategy has two variants. In the cost focus a firm seeks a cost advantage in its target segment, while in differentiation focus a firm seeks differentiation in its target segment" (Porter, 1985). Intel Corporation seems to use the differentiation focus variants of the focus strategy. Intel is still also focused on its core product the microprocessors. In an interview conducted by Business Week Magazine with the CEO of Intel corporation, Intel CEO stats that he "wants to create 'platforms' of microprocessors combining silicon and software that lead to new technologies and devices" ( Edwards, 2006) Without doubt Intel's is implementing the Generic Strategy in its industry, by cutting the cost in its supply chain to obtain cost leadership, by diversifying into different products such as health care, consumer electronics etc... ...read more.

Conclusion

In the end, it's not just about making technology faster, smarter, and cheaper-it's about using that technology to make life better, richer, and more convenient for everyone it touches." (Intel, 2007) 7. Conclusion In this report we have analyzed how Intel Corporation has emerged to be the market leader, we have discussed using different strategic tolls and how Intel's management is making use of different strategies to sustain a superior performance in their business. The introduction of E-Business strategy in 1998 has had major effects of Intel's value chain. Intel is also implementing the generic strategy by cutting the cost in its supply chain and also diversifying into different products while focusing in its core processors business at the same time. The impact of five rival forces on Intel is quite low as what we have researched in this report Intel has to put more attention on its buyers to satisfy their needs and demands. The environmental factors do affects the performance of an organization and from this report we have released that Intel does not have much of a problem dealing the environment factors both internal and external. In my opinion Intel Corporation has a long and competitive future in order to create and sustain a superior market performance and also superior to its competitors Intel has to make use of strategic management tolls mentioned in this report and take necessary strategic decisions. 8. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our University Degree Management Studies section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related University Degree Management Studies essays

  1. Strategic Analysis of Burberry Ltd. In this report three models will be used: PEST ...

    7. Problem of pirate copies. 8. high-cost operation due to high labour cost and high energy cost. 5. Discussion The previous analysis shows that there are several environmental factors affecting Burberry. Overall it does not have a strong competitive position. Many big brands are outsourcing in China and attracting fresh and excited customers whereas Burberry is suffering the damage of its reputation.

  2. Leadership Theories - this review seeks to determine which theoretical perspectives, theories and schools ...

    and frame of references -which includes empathy and understanding about other individuals and groups; knowledge about social issues, economic influences and technological trends that can affect the organization; understanding about the organization's history, culture and values and how these impact all aspects of the organization; and awareness of personal weaknesses

  1. The impact of organizational structure and culture on management and business performance at Paramount ...

    are told what they need to do and have their clearly defined role in the company, to the culture that there is "open communication, limited bureaucracy and creative decision-making." (www.holmesreport.com) 2. Analysis of the relationship between cultural and organizational structure of the two organizations and the impact on their business performance.

  2. ITC - diversification strategy

    As a result, 9000 children have benefited and dropouts have reduced 7. Environment, Health and Safety - ITC has invested a lot in environment, occupational health and safety and wants to become a carbon positive company by optimizing resource usage.

  1. sainsbury strategic management

    which gives Sainsbury's to an opportunity to manufacture more healthy foods at a cheaper price to match the ongoing trend. Technological: It is predicted that by 2011 the online retail sales in Europe will hit approximately 263 Billion Euro because of the rapid increase of internet shopping in which the

  2. General Management - organisation, leadership and theories.

    As a result; the United States and Canada have seen a decline in worldwide market share in traditional products. Moreover, as recently as 1975, the U.S. balance of payments was close to zero. In recent years it has been hundreds of billions of dollars in the red.

  1. Business Strategy and Economical analysis of Danone

    Yakult is also another threat to Actimel?s position but its health claim was also rejected by the EFSA. Opportunities 1. Health consciousness among populace 2. Growth in awareness on digestive health 3.

  2. Analysis of Zappos.com Supply Chain

    WOW delivery means three main things in Zappos? strategy: one-day delivery, free shipping and free return within 365 days from the order?s date. Actually, Zappos guarantees five-day delivery, even if, it is going to delivery in only one day, unless there is any trouble with shipping company or with orders from suppliers.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work