The Power of Advertising
Media Coursework
Advertising is when a company is trying to sell their product. There are many ways of advertising and the most popular is television. The other possible ways are through radio, magazines, newspapers, billboards and even aeroplane banners.
When you think about making an advert you would think of quite a few things. The main on is how you are going to advertise, if that is by television, radio or in a magazine. This may be affected by how much money you have or how much you are prepared to spend. Most big companies will spend most of their advertising money on television, as they think that this is where they are more likely to sell their product.
Another thing that a company would try and do is making their product into a brand name. This can be difficult because it normally comes from the consumer’s choice. Once a company has established in getting a brand name its product/products will sell extremely well.