How has the notion of audience and reception of the moving image changed?  What are the digital processes/new media that have catalysed this change and what are the implications?

The notion of the moving image and its audience as changed dramatically in comparison with today’s dominating film industry. The reception moving image as received as grown while we have seen technology progress forward. Back in the early days of film there was no synchronized recording such as dialogue, just motion picture and the use of caption cards and composed music. The starting point in film began in the 1800’s, and the first type of creation in creating a motion piece dates back to the fifteenth century with the fist device being the magic lantern, which appeared as early as the 1420’s. The device consisted of an ordinary lantern covered by an opaque screen. Light passed through a cut-out shape of some design in the screen, and the pattern would then be projected onto the wall. By the nineteenth century magic lantern shows became more elaborate with the use of more expensive animated slides. The shows would show ethereal beings in a smoky atmosphere. The smoke would be released into the theatre to give audiences the impression that their seeing figures floating in mid air. By this time lanterns used a series of images shown in rapid succession to give a feel of movement. Technical and commercial success then came with the invention of Edison’s kinetoscope later launched in 1894 which was a simple machine comprising a cabinet and a length of film on a spool. The light shone and the film was projected on to the back of the cabinet.

The relationships audiences have shared from the theatre days have always been notable as it was their only source of entertainment. Today it seems to be fading as more of us see and watch films in the comfort of our own homes or download films to which as resulted in the social aspect being lost . Also as the genre for films as opened up a whole collection of themes romance and adventure, fantasy and comedy to horrors and action it as opened our minds up to discussions, evaluating what the character is thinking or what their motive is. We are open to new media covering digital special effects exploring technical experimentation by staging extravagant stunts and integrating special effects to such an extent that they become virtually believable as emphasised in such films as the matrix. Enticing us with its magic the flow of scares and its thrills as provided us with an escape root from the real world.

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Special effects are shown in so many ways and have come a long way through technology advances in a 3D representation and the use of graphics. The finished effects look realistic in how they are portrayed and the sound effects are realistic to life. This as catalyzed a change in refining the nature of the moving image, but film would not be how we know it today without being foreseen from the perception of the early days. But the history behind film as transformed hugely and changed economically. Its processes and practices have formed our present day, and its inspiration ...

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